Sampath Kumar Email & Phone Number

New Delhi, Dl, In

Lucknow, Uttar Pradesh, India

As Project Lead at Transforming Rural India (TRI), I spearhead the "Women Farmer Producer Organization: Engendering Food Supply Chains" initiative, driving Thoughtful Tarakki by empowering women farmers through women-led FPOs. Using TRI's "Samaj Sarkar Bazaar" approach, I blend community engagement, government collaboration, and market integration to boost livelihoods and create lasting economic growth. Passionate about progress, I'm on a mission to bridge the gap between rural women and modern agri-opportunities, helping them proudly claim their rightful status as "Women Farmers."

New Delhi, Delhi, India

Aurangabad, Bihar

As an Aspirational Districts Fellow, I work with the District Magistrate and administration of Aurangabad to help in accelerating the growth rate of the district on several HDI parameters.

Jharsuguda, Orissa, India

Established a Rural Retail Business from scratch. The activities included a baseline survey to understand the consumption patterns, selling patterns of the retailers and the sale and distribution networks of all major distributors and wholesalers. Followed by the preparation of the B Plan and planning the SKUs, product range, establishing billing formats and software, HR norms and rules, onboarding of members and the final launch of the services.

Hyderabad Area, India

Sales Planning: Developing sales plan, consumer & retailer promotions for achieving monthly targets in lieu with the annual targets both in terms of revenues and volumes.Sales Organization: Managing a team of ASMs and promoters along with micro planning for all key outlets & SKUs with beat wise sales reports.Market Expansion: Placement of product in new retail chains, bulk accounts & increasing other points of sale across different channels.Promotion Planning: Developing plan for promotional activities to increase brand awareness, expand the consumer base & establish consumer loyalty.Key Account Management: Direct supervision of key accounts and regular co-ordination with key account managers of Modern Trade, Direct and Bulk Parties.Inventory Management: Maintaining optimum inventory levels of entire product range at the floor level as per the existing and expected demand and avoid excess stocks and stock out situations.Marketing Liasoning: Liasoning with marketing team for promotions, merchandizing and visibility activities to boost sales and brand awareness.

Market Intelligence: Analysis of macro level geographical risks in Microfinance and Agribusiness sector, scouting potential partners and assessing risks of existing partners.Credit Appraisal: Appraising of field operations, financial analysis and submission of detailed appraisal report and recommendations for loan amount along with sanction conditions.Relationship Management: Maintaining cordial and formal relationship with all existing and new partners, to ensure loan documentation, sanction conditions etc.Business Planning: Maintain a pipeline of proposals to ensure effective utilization of funds, ensure zero delinquency.Marketing Support for Partners: Liasoning between FPOs & markets to facilitate the sales of various agri-products.

Vishakhapatnam Area, India

Title : Reach and Impact of Amul Advertisements in Andhra PradeshReach of Amul advertisements on various national and regional media channels has been quantified.Brand Equity of Amul has been quantified.Impact of advertisements on Brand Equity and Purchase Intent has been quantified through elaborate consumer and retailer survey and data analysis.

Telangana

Title : Mission KakatiyaProblem Identification in various stages of project implementation has been done through interaction with various stakeholders.Various tank based livelihoods have been identified and recommendations for sustainable utilization of tanks have been given in accordance with best practices followed by NGOs working on similar projects.Recommendations have been made for better implementation of the project aiming at a higher and wider reach of benefits to the rural community.

Anantapur Area, India

Title : Value Chain Analysis for Gramasiri, an intervention in goat/sheep reaingAfter detailed surveys of various players in goat/sheep value chain, suggestions have been made to improvise the marketing channels to maximize the returns for the beneficiaries.

Post Graduate Diploma, Rural Management

Activities and Societies: Elected Member of Mess Management Committe in IRMA Cooperative Mess. Member of Nishadya IRMA Marketing Club.

Bachelor Of Technology (Btech), Mechanical Engineering, 60.74%

Activities and Societies: Served as Convener for media committee for consecutive 4 years.