Samantha Roberts Email & Phone Number

Providence, Rhode Island, United States

Providence, Rhode Island, United States

Greater Boston Area

Greater Boston Area

Greater Boston Area

Providence, Rhode Island Area

Handle every day tasks such as creating insertion orders, tracking invoices, contacting sellers and clients, updating flowcharts and researching new business prospects to serve both the Account and Media team.

Boston, Ma

Collaborated closely with the team purchasing advertisements programmatically, assisting by working within different demand side platforms to optimize campaign targeting, match creative to the appropriate line items, and updating campaign flight schedules.

Freshman year on the JWU Ad Team I was able to assist in preforming primary and secondary research in order to develop strategic insights for our integrated marketing campaign. We won 1st place in the District and Regional competition and were awarded 4th place at Nationals for our Mary Kay campaign.Sophomore year I worked on a Pizza Hut campaign, where I worked extensively to develop our final media plan. We placed first in Districts, made it passed the Regional round, and placed 2nd at our National competition.This year we placed 2nd at our Districts competition for our client Snapple.

At the eCenter I have the pleasure of working with student entrepreneurs to help them identify opportunities to integrate creative marketing ideas into their businesses with very limited budgets. I also am in charge of running the Center’s social media pages and promoting eCenter events.

Providence, Rhode Island Area

At Fit & Fresh I assisted in growing multiple marketing channels for the company such as our blog, affiliate, and fundraising programs. I also worked on editing and optimizing content on the companies website, eBay, and Amazon pages. I got to first hand experience and analyze the effectiveness of specific media tactics and how they directly translate to a profit.

Spent as a summer/ holiday job, I use my time at B&BW to study consumer behaviors first hand while simultaneously learning basic sales and retail operations techniques.

Watertown, Ma

At WiTricity I researched new market opportunities for the growing high tech wireless electricity company to introduce their unique technology as well as assisted in day to day updates to the website.