Samuel David Email & Phone Number

Miami, Florida, United States

As Founder and President, I provide overarching governance and am responsible for creating policies that affect the profitability and growth of the company. I oversee the recruitment of top talents and models, leveraging the knowledge of market trends and client requirements to match different models to the client’s branding. Building relationships with high-profile clients and serving as their point of contact is also part of my job. I teamed with partners (former models-turned-business-owners) to create a Mother Agency that addresses the unique needs of clients and fosters inclusivity in the modeling world. Additionally, I oversee all administrative, financial, and personnel matters of the organization. Key Accomplishments:► Built a tight and effective team, developed the website, and signed and booked models to top trade and fashion shows (Swim Week Miami and COAST Miami) with reputable fashion clients.

Miami, Florida, United States

I founded the company from the ground up, accelerating growth of revenue and market base by developing go-to-market strategies, sales, operations, and human resources (recruitment, training, onboarding) policies. I lead and monitor team performance to KPIs/OKRs – fostering a service-oriented mindset, rather than a reactive one. Knowing that feedback is important, I developed robust communication plans, conducting meetings where feedback was shared for service/sales improvement and to ensure 100% team alignment with company vision and goals. To increase our customers, I leverage my knowledge of inbound (content marketing, social media, earned media (PR), SEO) and outbound (cold calling, email outreach, paid media (ads), social selling) sales/marketing strategies. Aside from devising integrated plans to build brand awareness, sales pipelines, and customer acquisition plans, I also improved online sales and lead generation by improving the landing page CTA's through design, copy, and targeting best practices. Key Accomplishments: ► Spurred business development and sales in 5 years, grew the business from $60K to ≤$1M – sales revenue increased 33% (2016-2017) and 129% (2017-2018) – grew customer base by 65% by developing 2-4 marketing campaigns per quarter. ► Increased lead generation by 15-20% in 2017-2018 through branding, web design, and online campaigns. ► Achieved 95% company revenue by expanding B2B (wholesale) to B2C – selling to mass market and high-end retailers and resorts, including Ritz Carlton, Marriott, Billabong, Four Seasons, Newslink, Sandals, and Nordstrom. ► Boosted B2B sales through a personalized approach, prospected through cold calling and social networks, and engaged via omnichannel marketing. ► Owned the planning, optimization, and execution of digital marketing strategies – oversaw a team in ensuring campaign tracking, customer engagement, and business visibility in online searches through successful SEO approaches were accomplished.

Manhattan, New York, United States

In my role as Sales-Marketing-PR Director/Buyer, I am responsible for identifying potential markets and pricing strategies that maximize profits and market share while providing the highest level of customer service possible. Based on an analysis of social, economic, and political trends that might affect the company, I developed strategic marketing programs and PR campaigns. In one of the company's prime locations, I managed key domestic and international SoHome accounts as a leader of a large sales team. Meeting with sales representatives from the U.S. and abroad to finalize all major purchases (over 90% of all products sold) for this retail location is part of my responsibility. Additionally, I manage wholesale and retail customers by addressing their unique needs while managing a new, innovative computer system that controls inventory. To attract customers, I created prominent displays for effective brand exposure.

Manhattan, New York, United States

My role included optimizing relationships with national, local, and international media outlets (including television, print, and radio) to generate publicity and create awareness for major entertainment clients. To gain maximum exposure for clients or specific events, I wrote, produced, and distributed press materials and media lists. My responsibilities included compiling and maintaining clip files, preparing client reports, and creating, editing, and distributing newsletters promoting social events for top music and entertainment acts.

Manhattan, New York, United States

As part of my responsibilities, I coordinated and executed grassroots marketing strategies for the New York City Marathon, arranged VIP guest appearances at the Niketown store in Manhattan, and organized the distribution of promotional Nike gear to grow clientele and ultimately increase sales. In addition to identifying opportunities for bringing the brand to life through engaging event activations, I have demonstrated excellent negotiation skills and experience with contractual agreements with venue and vendor partners.

Washington, District Of Columbia, United States

I participated in numerous tasks to promote television viewing and DVD sales. These tasks also included providing advice after critiquing exclusive films, creating a structure for tracking National Geographic cassettes to promote them more effectively to the public, as well as researching to find out what topics would be most effective to feature in the future.