Hi! My name is Samuel, founder and president of Miami-based AQUAVITA, a beachwear brand with global reach. It is a fast-growing brand with a unique clientele that mirrors our values of enjoying simple pleasures and beautiful moments. My business development strategy is centered around identifying the pain points of my customers and meeting their unique needs. Customer-centric and service-oriented, my commitment is to deliver products and services of the highest quality to our clients. Beginning my career with National Geographic in 2001 has sharpened my artistic eye while simultaneously improving my understanding of brand strategy and audience engagement. Across the years, I have partnered closely with Sales, Product, Marketing, and Executive teams to help accomplish company goals and generate revenue. It has always been a priority for me to place our customers and the company at the forefront of business development, whether I am a Founder or a Director of a corporation. Creating high-quality results and engaging my team are what I value most as a leader. My experience in consumer and cultural insights has been instrumental in the development of marketing strategies and generating main initiatives by bringing the consumer's voice to the marketing team. As part of my role, I have assisted teams in identifying and improving marketing and sales opportunities to enhance brand growth and market expansion. My accomplishments across the years: ► Worked with global companies SoHome NYC, J.GoldsteinPR, Nike, and National Geographic Television. ► Demonstrated track record of success and entrepreneurial mindset – founded 2 startups. ► Met the challenge of established players when AQUAVITA entered the market in 2010 – grew the company into a global lifestyle beachwear brand. ► Accelerated the expansion of AQUAVITA using social media, content strategy, targeted newsletters, influencer marketing, content creation, website updates, and giveaways – planned and organized promotional events attended by thousands of guests and influencers. ► Conceptualized a high-profile marketing event for Nike, attended by VIPs and thousands of participants – coordinated and executed grassroots marketing campaigns for the New York City Marathon – all events executed on time and within budget. 𝗜𝗻𝗱𝘂𝘀𝘁𝗿𝘆 𝗲𝘅𝗽𝗼𝘀𝘂𝗿𝗲𝘀: Retail | Fashion | PR Consulting | Television