Provided scientific support for the pre-launch, launch and commercialization of Vymada by building scientific partnerships with healthcare professionals and key decision makers of Cardiology community.Established the ‘First in Class ARNI’-concept among of top Cardiologist KOLs that resulted in a 94%'willingness to use' response in the ATU survey.Provided speaker training to HCPs and conducted various scientific meetings that supported successful dissemination of scientific data for Vymada.Developed professional and credible relationships; built advocacy and scientific partnerships with Medical Experts and decision makers of Cardiology community, through regular field-based interactions.Lead for the CORPUS - Digital CME initiative for India to connect medical experts of Cardiology & Heart Failure around the world to top Cardiac institutes across India.Recipient of the prestigious Field Medical Heart Awards - 2018 one among the 32 MSLs in Novartis across the world to receive it.

Worked with a passionate 5-member team to shape brand vision and strategy for Galvus (largest brand in India CPO) during the first ever Loss of Exclusivity (patent loss) in Dec 2019.GalvusMet - Brand of the year, Gold, AWACS awards 2019. Time2DoMore - OPPI Medical Excellence Award 2019.Lead for the diagnostic initiatives & camps for the brand: HBA1c, Retina etc., to drive early diagnosis and treatment of T2DM patients in India.Lead for Brand initiatives on roll out of VERIFY Study in planning and executing International Speaker Program strategically distributed across 13 key cities in India.Lead for the brand transformation into a digital first marketing mix in the pre-COVID era in 2019 and launched GOLD Connect – a first time virtual promo meeting in Novartis.Lead for strategic conceptualizing of CMEs across India that was implemented by the sales team.Lead for key marketing initiatives for internal stakeholders that resulted in team work, motivation and encouragement.

Developed and maintained peer-to-peer collaborations and relationships with key medical experts in thediabetology/endocrinology community.KOL Advocacy - Provided speaker training to HCPs and conducted various scientific meetings that supported successful dissemination of newer scientific data that resulted in incremental business. Generated Customer Insights for our products by having peer to peer discussion with KOLs on diabetes & its management and provided action plans to the Marketing and other cross functional teams.Trained internal stakeholders (sales associates) on key scientific and medical topics relevant to our products and therapy area.

Scientific Selling - Building relationships with HCPs, meeting them regularly to discuss on the product benefits in specific disease conditions of patients and persuading them to prescribe our products. Building and maintaining good business relationships with customers to encourage repeat Rxs and/or purchases. Managing external stakeholders (chemists and stockiest) and achieve month unit wise, value wise target.