Samuel Happach Email & Phone Number

Remote

• In-depth knowledge of Adobe Analytics, debugging site tags from websites, Clarity heatmaps, and other web analytics tools
• Monitored key website metrics and traffic trends on an ongoing basis; responsible for reporting anomalies (like bots) and taking steps to investigate issues in a timely manner
• Performed ad-hoc analysis from stakeholder questions spanning user behavior, site/page migration, page analysis, and A/B tests
• Owned and created weekly/monthly KPI business reviews to effectively communicate insights and recommendations to Microsoft stakeholders
• Proactively identified any opportunities to improve site tagging, KPI segments (Adobe Analytics), and A/B tests across Microsoft M365 and BizApps products
• Created data-driven KPI targets every month and actively collaborated with stakeholders to identify any upcoming website changes

Remote

• Worked with K-12 school district clients to understand COVID-19 data needs and translate those needs into actionable weekly deliverables in Google Sheets and Google Data Studio, saving 15 hours of manual work a week
• Implemented security guidelines on dashboards by using user filters and row-level security, reducing the possibility of a private data exposure
• Worked with implementation teams to update and maintain manuals and SOPs
• Assisted the implementation teams to track key milestones and overall percentage of a project completed, increasing productivity throughout the company

Riverside, California, United States

Research team member analyzing how to better score skateboard tricks using graph theory. Analyzed and cultivated a scoring system to improve efficiency in competitive skateboard judging standards.