Samuel Hum Email & Phone Number

Culver City, California, US

Palo Alto, California, US

Lead for Sales Team on World War Rising, roadmap planning & executing the launch of featured sales and live game events; working closely with cross-functional teams to design, launch and monetize new game features; working with Production on regular pivots. Leveraging game data to create specs for new features, systems and/or game events to drive.

Palo Alto, CA, US

• F2P mobile game monetization strategy associate manager.Designing and assisting with strategy as well as executing in-game sales based on data to drive content engagement and monetization
• Designing and executing followed by evaluating experiments that tests various hypothesis on improving user engagement, retention, and monetization
• Collaborating with Game Design and other cross-functional teams to ensure new content and game events are engaging and translate into impactful sales.

Mobile App Specialist on the Google Play team, working on-campus at Google's headquarters in Mountain View.Providing consultations on game and app design to developers big and small, resulting in increased app quality and app health. Working with developers to get their products featured on the Google Play Store.Google Play Early Access Program board.

My role covered many aspects including creative direction, game design, monetization strategies, marketing strategies, setting up development milestones for teams, cross-discipline team management, analyzing metric data and user engagement/user base growth. Game art direction and hands-on artist on multitude of game projects.Here's some highlights.

Freelance contractor for game production and development, lead game design, wrote game design documents for clients, created and managed game art assets(3D/2D), assisted clients with developing marketing and monetization strategies for their game launches.

- Managed Flyff MMO, took on multiple roles, community management to running the game and managing sales, game analysis, creating sales strategies, game promotions, PR and marketing, creating art assets, QA, launch core game version updates, liason between developer teams and publishing team, etc.

- Resident artist on the Flyff Game Team, responsible for all artistic assets- Creating game newsletters that are sent out to over 4 million users- Designing bi-weekly game banners, posters, marketing ad campaign banners and materials; story-boarded, directed, filmed in-game footage for a promo game trailer- Designing game events, proposing new game.