Samuel Pedersen Email & Phone Number

• Completed Dominic Lazzaretto’s Leadership Academy.
• Helped the Assistant to the City Manager launch a redesigned website for Arcadia.
• Composed and implemented a social media strategy and policy guide.
• Created a “Visit Arcadia” social media campaign (Jan 2020 launch) and entirely new set of marketing tools for the Economic Development Manager to help attract new retail and F&B business to Arcadia.

Los Angeles, San Francisco, NYC

• oliviertheyskens.compacorabanne.com
• We represent new and emerging designers in a sales and marketing capacity building sustainable business for our brands while offering unique product to our retail partners.
• Effective North American Sales Director for: Olivier Theyskens and Paco Rabanne.
• Increased the sized of Paco Rabanne's business in North America nine-fold.
• Work across global teams to ensure our brands have compelling product on offer in highly matrixed sales environments.
• Maintain strong relationships with independents and all US majors including: Barneys New York, Bergdorf Goodman, Neiman Marcus, Nordstrom and Saks Fifth Avenue.

San Francisco Bay Area

• Approached the Horizons Foundation and co-founded a Bay Area LGBT venture philanthropy organization that is donor run.
• Connected small donors with underfunded non-profits that ofter were overlooked by larger grant making processes, what we called "entrepreneurial philanthropy".
• Oversaw $35k in grants, entirely raised by small dollar contributions.
• Managed various committee's including the Executive Committee and oversaw grantee process.
• Helped establish a younger generation with community work by making philanthropy accessible.
• Engage with and helped develop future community leaders.

Copenhagen Area, Denmark

• Completed a half-year consulting project for AVN Energy A/S establishing an entirely new strategic direction, which was implemented, by the wind-turbine components supplier.
• Advisory board member for Goods2Go.eu. Analyzed industry potential and identified strengths and weaknesses of the online startup. Established a go-to-market strategy, which as yet to be implemented (due to lack of VC).

New York, NY

• Led reIaunch & established redistribution for the men's line in North America.
• Liaised with clients to drive selling and develop marketing materials in-line with brand image.
• Partnered with design team on product development to ensure products and price points aligned with company strategy, budgets and market demand.
• Managed cross-functional project teams, seasonal sales projections and budgets.

New York, NY

• Regional lead for Canada and the East Coast; traveled my regions extensively, building client relationships while conducting product knowledge seminars.
• Managed and strategically grew Barney's (Balenciaga's largest client worldwide) and Saks across all product categories.
• Increased wholesale distribution sales over 400% during my tenure.
• Managed and developed a sales team to ensure uncompromising service quality in a high growth environment.

New York, NY

Managed interns, assigned press credits, tracked shipping, compiled sell-through reports, facilitated repairs and built strong relationships with wholesale clients, customer service teams and production.

Mba, Marketing

Ba, Economics

Ib, Economics, European History, English

Activities and Societies: Minister for Moral Affairs