As a Business Marketing major at California State University, Chico, I’m passionate about the art of building connections between brands and their audiences. I strive to understand what drives consumer behavior and how to create impactful strategies that resonate with people. My roots in the picturesque community of Sonoma have shaped my journey, providing me with a unique background in wineries and valuable hands-on experience in the spirits industry. This exposure has instilled in me a deep appreciation for these fields, sparking my desire to carve out a career within the wine and spirits industries.My involvement in Alpha Sigma Phi fraternity has been a transformative experience, allowing me to hone my leadership, communication, and organizational skills. As Brotherhood Chairman, I’m committed to fostering unity and growth within our chapter, while my previous role as Fundraiser Chairman gave me the opportunity to blend creativity with strategic planning to drive our initiatives forward. These roles have reinforced my belief in the power of collaboration and community—principles I aim to bring into every professional endeavor.Beyond my academic and fraternity commitments, I’m a dedicated enthusiast of movies, TV, and media literacy. I love diving into the world of storytelling and analyzing how narratives shape our perceptions and influence culture. I believe that understanding media trends is crucial not only for marketing but for navigating the modern landscape as a whole.I’m always eager to connect with like-minded individuals who share my passion for marketing, the dynamic wine and spirits industry, or the ever-evolving world of media. Let’s connect, exchange ideas, and inspire each other to push boundaries and create something meaningful!