Sandeep Kumar Email & Phone Number

Noida, Uttar Pradesh, India

1. Setting up campaigns in DSPs as per the client'srequirements.2. Trafficking ads by implementing third party pixels as perclient request.3. Generating weekly reports and creating end-of-campaignreports for better visibility for performance analysis.4. Scheduling and launching campaigns as per clientrequirements.5. QA the creatives on the respective TV if it's running on thedesired placement.6. Checking the creative if it's landing on the desired CTA(Content or Application).7. Handling a team of 6 for QA and Campaign setup.8. Conducting training session for new joiners regarding theprocess.

Noida, Uttar Pradesh, India

-ORTB Supply Managing -Setting Up Endpoint for different DSP for supply -solving Technical issues of deamand partners such as Ads.txt placement, saler JSON, latency, discrepancy , exchanges etc.-Performance compaigns through ORTB - Branding through ORTB -CTV campaigns & Supply through ORTB and VAST Tag. Managed mobile performace campaigns and branding campaigns. Creating campaigns on Ad-serving Platform. Planning Campaigns Execution based on there nature, budget. Managing kPIs , troubleshooting fraude. Worked on OEM(Vivo, Oppo, Xiaomi). Working on Optimization of campaigns by studying data collected. Managing p'l for the campaigns. Programmatic Media buying through openRTB,(In-App and Mobile/Desktop web) onboarding new publishers on Adkernal implementing contract terms, Trafficking, Inventory Management, ensuring ads serve correctly at all times across Initial Setup on new Onboarded Publishers. Troubleshooting ad serving errors, Keeping Check on Discrepancies of AdNetworkNumbers with Adkernal Numbers , Performance errors and broken Ad calls. Preparing Daily Reports for Publishers. Data Analysis

Noida, Uttar Pradesh, India

 Managed mobile performace campaigns and branding campaigns. Creating campaigns on Ad-serving Platform. Planning Campaigns Execution based on there nature, budget. Managing kPIs , troubleshooting fraude. Worked on OEM(Vivo, Oppo, Xiaomi). Working on Optimization of campaigns by studying data collected. Managing p'l for the campaigns. Programmatic Media buying through openRTB,(In-App and Mobile/Desktop web) onboarding new publishers on Adkernal implementing contract terms, Trafficking, Inventory Management, ensuring ads serve correctly at all times across Initial Setup on new Onboarded Publishers. Troubleshooting ad serving errors, Keeping Check on Discrepancies of AdNetworkNumbers with Adkernal Numbers , Performance errors and broken Ad calls. Preparing Daily Reports for Publishers. Data Analysis

Noida, Uttar Pradesh, India

-Campaign Management & Optimization.-Implement and manage day-to-day programmatic buys across multiple Demand Side platforms.-Traffic analysis -worked on different tracking platforms -Campaign Optimization by Analysing feedback data of Appsflyer, mFilter, Branch,Intercept.Programmatic Media Buys across multiple Demand side platforms.-Handle multiple self-service DSPs.-Setting bid strategies-performance monitoring, identifying, and implementing optimizations.-Understanding performance objectives and KPIs, and developing successful programmatic strategies.

Chattarpur, South Delhi

-Managed delivery of all modes of campaign for WW Geo- Worked as a Account manager of National and International Affiliates - Worked on Media buying Plateform