frog is the global design agency of Capgemini. I joined in 2019 to lead the Dutch studio (then Idean) and integrate strategic design into the Capgemini offering.Service Design, UX Design, Design Systems, Design Ops: design in today's CX landscape has evolved into a multi-disciplinary end-to-end play on strategic, tactical and operational level. Design maturity is imperative for businesses to create and scale value for their customers. At frog, we design experiences and help businesses integrating design into their culture and their way of working.

Digital innovation and emerging technology change the behaviour of consumers. So, in order to stay relevant as a digital brand, product or service, it's crucial to adapt and translate your business strategies into digital transformation. My role is to make that happen: together with a team of customer experience experts, designers, front end developers and business analysts, I help organizations to accelerate and design valuable and marvellous digital products, services, websites and applications. From validated prototype to implementable business model.Conclusion Digital is part of Conclusion, consisting of around 1300 professionals in 20 companies specializing in IT infrastructure, applications, business services, data and integration. Working together in different fields and technologies, we're able to solve the toughest problems with smart innovation. Areas > business strategy | online | concept | digital marketing | ux | design | web- and app developmentBrands > Dynasource | KWF | ZEKUR | Mauritshuis | ALD Automotive | RSM | Ortec Finance | APG | Jumbo Shipping | Innovam | G4S cash solutions (now Brinks)

Creative direction, development of brand strategies and campaign concepts. Creation of online and cross media campaigns. Creation of corporate and campaign websites. Social media strategy and concepts. Content creation. Part of the management team.Brands: Beiersdorf (NIVEA, NIVEA for Men, Labello, 8X4, Hansaplast and Eucerin), KPN, FBTO, jobs.ch, Topjobs, Club AIR, I Amsterdam, Deloitte, Conclusion, Pickwick, Prorail, KWF, The Next Page, ZEKUR, Mauritshuis.

As creative head of this online agency, I developed campaign concepts and strategies and directed the designers and developers. We created online campaigns, content (video, graphics, copy), corporate and campaign websites for brands like Univé, ZEKUR, jobs.ch, Mini Babybel and Unilever brands Axe, Dove Men +Care,Andrélon for Men and Rexona for Men.I was also active for social sister agency SocialMedia8.

Cross media creative, part of a creative team developing campaigns and platforms around branded television.

I acted as online creative, joining traditional creative teams in concepting and developing online strategies. Another part of my role was online inspiration and education. Worked for Achmea (Zilveren Kruis, Centraal Beheer), KLM, Rabobank, Lotto, Robeco, Mexx.

Started out as solo cross media creative, getting things done on several levels: concept, design and technical development in HTML and/or Flash. Eventually I formed a small team with a designer and a front/backend developer. This team, together with an in-house motion graphic designer/editor, a TV director and a producer, enabled BNTI to create effective cross media campaigns in a efficient way. We worked for clients like Duracell, Nestlé, Gillette, NS, Nike, KPN, AVRO, Vodafone and Heineken.