2015 – PRESENT WALLFLOWER LLC LA and OC, CAAccomplished commercial property consultant with a proven track record of sustaining and increasing property values. Bringing forth effective client contract, strong honorable negotiation skills and communication abilities produced higher annual lease rates +150%.

With this organization, I apply my sales, marketing, management, relationship building, and leadership expertise to direct and support regional digital media revenue for the LATMG and Tribune media by developing and implementing growth-oriented marketing strategies, including advertising campaigns for SEM, SEO, social medial marketing, reputation management, email marketing, press releases, web design, display advertising, re-targeting, behavioral targeting, and geo-targeting. I also drive new business opportunities by collaborating with Tribune partners, including Google, 435 Digital, and Hearst Media Corporation. Finally, I maintain comprehensive knowledge of LA Times Media Group and Tribune digital and media products.My Key Accomplishments include:• Selling two new websites worth more than $10K within first two months.• Successfully gaining new advertising using strategic networking, telecommunications, and geographic outreach initiatives.

As Sales and Marketing Manager, I utilized my marketing and operational skills to manage the daily marketing and HR operations of an assisted living center, reporting directly to the proprietor. In addition, I led all talent acquisition campaigns, including creation of job descriptions and development of specific training programs. Last, I conducted quarterly assessments to better secure value proposition for residents.My Key Accomplishment included:• Successfully driving revenue 40% YTD by slashing costs and applying enterprising sales skills.

ATC.Com aka the largest Media Platform in LA 2nd largest market in US.Hired to penetrate the Hispanic Auto Dealer Market in Urban LA/IE/San Diego - Under strict unprecedented company deadlines in a declining auto market economy, connected advertisers with audiences thru mobile, digital & print platforms. Skillful hire 5 bilingual AE’s, on budget, grew brand.•Inspired a new open communication team culture, which increased sturdy customer business relationships •Strategically positioned new billing objective grew our An, Revenue $2,400,000 •Identified circulation glitch profiting another region-executed the exchange grew region 17% per client. •Surveyed/engaged cost effective vendor with latest technology added 50% boost to client foot traffic.

In this generalist role, I managed and trained a team of eight caregivers on ergonomic care procedures and oversaw organizational recruiting, sales, and marketing functions. I also developed and implemented operational changes to enhance resident welfare, including open door policies focused on 24 hour care.My Key Accomplishment included:• Achieving my personal goal of increasing resident count from 6 to 12 within first quarter.

In this sales leadership role, I led, developed, and motivated an LA team of 20 sales representatives and support specialists in connecting advertisers with audiences through print, mobile, and digital platforms.My Key Accomplishments included:• Successfully introducing “Auto Extra,” a secondary offering and benefit for clients and used to compete for exposure in the southern California market against parent company ATC.com.• Hosting several consultative sales meetings at Auto Dealer Agency Enterprises, representing 20% of ATP revenue. • Developing and implementing a daily call-in sales strategy to generate new business, growing billings 25% and exceeding goals. • Dedicating 80% of time in field with sales staff, well beyond company standards.• Being named National Sales Event Manager, overseeing a once-a-year sales event for 52 nationwide offices and generating $200K revenue in one week.

As Sales Manager, I was selected to implement change in private party classifieds, legal, and obituaries in a rapidly changing newspaper industry, responsible for $4M in annual revenue. I also reorganized sales and support team while producing new product revenue streams. Last, I built and developed high-performing sales teams, ensuring team met all deadlines.My key accomplishments included:• Being promoted within six months to lead real estate team after overseeing three departments.• Successfully increasing internet sales by 15%.• Effectively launching Passages by transforming obituary section, increasing revenue by 50% in this category alone; Doubled ad size to double revenue with improved design, content and position.