Sandra Mccarthy

Sandra Mccarthy Email and Phone Number

Helping to Increase Sales, Profits & Succcess Via Poven, Trustworthy, Powerful Analytics & Easy-To-Use Tools @ Decision Aids
Sandra Mccarthy's Location
New York City Metropolitan Area, United States
Sandra Mccarthy's Contact Details

Sandra Mccarthy work email

Sandra Mccarthy personal email

n/a
About Sandra Mccarthy

Hi. Thanks for viewing my page. I love the power of great analytics to deliver trustworthy, profitable insights. As a natural and highly successful problem solver (with expertise in much of the state-of-the-art in technology), my background includes extensive provision of trustworthy, profitable insights, models, solutions, systems, simplifications, automated insights and successes for teams.I love helping, and it would be an honor to discuss any challenges that you face.✉ Sandra@DecisionAids.co

Sandra Mccarthy's Current Company Details
Decision Aids

Decision Aids

View
Helping to Increase Sales, Profits & Succcess Via Poven, Trustworthy, Powerful Analytics & Easy-To-Use Tools
Website:
decisionaids.co
Employees:
1
Sandra Mccarthy Work Experience Details
  • Decision Aids
    Evp And Co-Founder
    Decision Aids May 2015 - Present
    Princeton
    Founded to Deliver Trustworthy, Custom AnalyticsOne cannot improve what they cannot accurately measure. We offer top rated, market proven expertise to simplify measurements and increase profitability. Imagine: • Imagine your dashboards and graphs enhanced by powerful "what-if" tools that access the impact of alternative strategies and spend allocations in driving results--before the fact rather than after the fact. • Imagine marketing management no longer frustrated--as P&G has been--by not knowing the impact of their social media spend for years, but of having reliable channel measurements of the impact upon sales, MROI and brand of spend and campaigns.. Imagine using this knowledge to improve the efficiency of your media purchases by 20% to 30% to drive additional sales. It is like getting free media or a major boost to sales.. Imagine powerful tools that improve the accuracy of identifying profitable customers for targeting and sales by over 100%. • Image tools that go beyond Power BI and the multitude of providers of stunning visual insights. • Imagine models accessed via powerful dashboards, mobile applications or by -- your existing systems, • We provide high-level, rapid assessment and solutions for many of your immediate needs, and more in-depth models as needed.We love what we do, and we love helping. We would be delighted -- and be honored -- to offer free consultation to discuss any your challenges and explore options to bring success.✉ Sandra@DecisionAids.co☛ www.DecisionAids.co ☚
  • Marketshare
    Vp
    Marketshare Oct 2007 - May 2015
    Princeton, Nj
    Derived award-winning cross-channel marketing mix models for clients and helped derive the top rated (by Forrester Research) marketing mix system to help MarketingShare and their clients to increase sales, profits, ROIs & MROIs.Provided advanced analytic solutions including large-scale econometric models to quantify the dynamic impact of marketing, forecast future performance, and optimize and simulate alternate marketing budgets and in changing competitive, economic, and pricing environments.
  • Decision Aids, Inc.
    Vp
    Decision Aids, Inc. Feb 1988 - Nov 2005
    Nj
    Sandra was the co-founder of Decisions Aids, Inc., a successful company specializing in decision support, what-if analysis, forecasting, advanced analytics, modeling, segmentation, targeting, optimization, systems, database, collaboration tools, and web-sites.
  • At&T, Avaya, Gillespie (Mccann Erickson & The Interpublic Group), Chesebrough Ponds, Bankers Trust
    Consultant
    At&T, Avaya, Gillespie (Mccann Erickson & The Interpublic Group), Chesebrough Ponds, Bankers Trust 1988 - 2005
  • Chesebrogh Pond, Inc. (Acquired By Unilever), Nw Ayer (Bought By The Publicis Groupe), Bankers Trust
    Consultant, Statistican, Ecometrician, Forecasting, Dss, Mmm, Ma
    Chesebrogh Pond, Inc. (Acquired By Unilever), Nw Ayer (Bought By The Publicis Groupe), Bankers Trust 1974 - 1987
    Greater Nyc Area
    At the NW Ayer Advertising Agency in New York City, a leader in Marketing Mix modeling, developing advertising response models for Coca-Cola, 7-Up, Beyers Ice Cream, AT&T and the US Army. Designed, managed & developed the Decision Support System for a highly profitable consumer packaged goods company (Chesebrogh Pond, Inc. acquired by Unilever). Provided what-if insights & forecasts for both new and established brands. The scope included: advertising, marketing, branding, market research, sales, inventory management, pricing, etc.Econometric, advanced quantitative marketing, statistical, market research and optimization consulting.

Sandra Mccarthy Skills

Marketing And Sales Spend Modeling Marketing Mix Brand Equity Executive Decision Support Forecasting And Forecasting Systems Optimization Bayesian Experimental Designs Statistics Sas Risk Analysis Revenue Management Models And Systems Oracle .net Microsoft Sql Server Eviews Reporting From And Interfaces To Most Systems Business Intelligence Business Analysis Analytics Business Strategy Crm Cross Functional Team Leadership

Sandra Mccarthy Education Details

Frequently Asked Questions about Sandra Mccarthy

What company does Sandra Mccarthy work for?

Sandra Mccarthy works for Decision Aids

What is Sandra Mccarthy's role at the current company?

Sandra Mccarthy's current role is Helping to Increase Sales, Profits & Succcess Via Poven, Trustworthy, Powerful Analytics & Easy-To-Use Tools.

What is Sandra Mccarthy's email address?

Sandra Mccarthy's email address is sm****@****are.com

What is Sandra Mccarthy's direct phone number?

Sandra Mccarthy's direct phone number is +160986*****

What schools did Sandra Mccarthy attend?

Sandra Mccarthy attended New York University - Leonard N. Stern School Of Business.

What skills is Sandra Mccarthy known for?

Sandra Mccarthy has skills like Marketing And Sales Spend Modeling, Marketing Mix, Brand Equity, Executive Decision Support, Forecasting And Forecasting Systems, Optimization, Bayesian, Experimental Designs, Statistics, Sas, Risk Analysis, Revenue Management Models And Systems.

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