Sandra Wu Email & Phone Number

San Jose, Ca, Us

Seattle, Wa, Us

Seattle, Washington, United States

• Collaborated with program coordinators to organize orientation events and participated in panel discussions, highlighting the program's academic and professional opportunities to support recruitment efforts and program awareness.

Vancouver, British Columbia, Canada

• Led a team of 10 to surpass FY2023 sales targets by $5M, achieving $30M through strategic coaching, brand engagement initiatives, and client development programs. • Spearheaded boutique NPS score analysis and monthly CRM training seminars, resulting in NPS increase from 72 to 94 in two months, the highest in 2022 across Canada.

Vancouver, British Columbia, Canada

• Optimized marketing campaigns across outbound (social media & email) and inbound (events, blogs, and website) channels, driving a 45% YoY increase in student enrollments. • Launched community outreach programs by collaborating with local organizations, boosting brand awareness and parental engagement that generated 100+ leads in Q2 2024.• Conducted market research and led cross-functional workshops refining go-to-market strategies, contributing to 30% revenue growth in 2023.

Vancouver, Canada Area

• Implemented cross-departmental initiatives and collaborations with Dior Beauty, elevating Dior Footwear to the #1 sales ranking among 70+ brands and achieving a 35% sales increase from 2020 to 2021.• Achieved elite seller status in both 2020 and 2021, exceeding sales targets with $1.4M (vs. $800k goal) and ranking #1 in Dior Footwear sales across Canada. • Conducted quarterly product knowledge training for 500+ associates, boosting cross-department sales and optimizing underperforming product lines.• Delivered weekly trend analysis reports to Holt Renfrew buyers and Dior's wholesale team, shaping future seasonal product strategies.

Vancouver, British Columbia, Canada

• Surpassed sales target by 173% as a new hire, delivering $778K within six months (vs. $450K goal), earning promotion to Dior Designated Sales Associate brand representative.

Vancouver, Canada Area

• Maintained #2 national store ranking by exceeding annual targets in sales, profit, retention, and client base expansion through brand engagement initiatives, private events, and local influencer collaborations on-site. • Improved conversion rates from 8% to 14%, and increased store SPH from $250/hr to $350+/hr by optimizing employee performance metrics.• Fostered a culture of open communication, professional growth, and trust, achieving a 100% retention rate among five new hires through compassionate leadership.• Led team meetings and evaluations to enhance product knowledge and optimize sales using in-store techniques, CRM systems, and WeChat.

Pacific Centre

• Recognized as #1 Top Sales across Canada for three consecutive years (2015–2017).• Delivered exceptional customer satisfaction by anticipating client needs and providing tailored, solution-oriented support.

Taipei City, Taiwan

• Collaborated with Strategy and Design teams to create copy in English and Mandarin for print, web, and video across 6 international ads targeting the European market, resulting in an 18% sales increase for BenQ's home cinema projectors within first month of launch.• Partnered with the Chief Creative Officer to create storyboards from concept to execution, leveraging research, copywriting, and editing to enhance brand impact in target markets.

University Of British Columbia

• Doubled website traffic and engagement through real-time posts, strategic social media campaigns, and monthly newsletter articles.• Oversaw media and communication channels, managing the website, Facebook, Twitter, and Hootsuite to streamline outreach and audience connection.• Developed and optimized web content for home and landing pages, enhancing user experience and brand appeal.

Master Of Communication, In Communities & Networks

Bachelor Of Arts (B.A.), English Literature & Creative Writing

Activities and Societies: UBC Arts Internship Program & UBC Tri-Mentoring Program

Certificate Of Completion, Education

Teaching English as a Foreign Language Certificate (TEFL) – Specialization in Teaching Business English & Test Preparation Courses