Sandun Fernando Email & Phone Number

Singapore

Singapore

Backbase is a digital banking engagement platform which helps people to engage with the banking platform.- Determine the objectives and constraints of the design brief by consulting with clients and stakeholders.- Lead the design team and fostering a strong design culture .- Point of contact for product and engineering for strategy.- Establish and maintaining a robust design system .- Conduct data-driven hypothesis testing and prototyping to verify design concepts.- Negotiate design solutions with clients, management, sales and production staff to provide better solutions .- Conduct both quantitative and qualitative research to understand user needs and behaviors.- Ensure pixel-perfect design through the implementation of UX methodologies (Peer review) and educating the team accordingly.- Oversee the quality control of front-end design and providing guidance for front-end developers with up-to-date design findings,- Manage designs and templates through a atomic design pattern based design system.Tools: Figma, Miro, Protopie, Illustrator, Photoshop, Sketch, Invision App

Sri Lanka

The region’s leading e-commerce platform and digital marketplace, offering incredible value across multiple categories with world-class service, delivering to customers in the Kingdom of Saudi Arabia, the United Arab Emirates, and Egypt.Consult stakeholders regarding technical constraints, solutions, and achieving objectives. Retrieve database records, run SQL queries and identify the patterns and areas which can be improved.Conduct AB tests to find out the best design concept.Create the wireframes, high fidelity designs with a proper information hierarchy and prototype to build the concept. Test with real users to measure the usability.Communicate with clients and sketch, design and create prototypes, websites according to client's requirements.Help the marketing team to do the campaigns according to the designs which have been finalized.

Sri Lanka

Ikman is a platform on which you can buy and sell almost everything! - Conduct user interviews and user research, create personas and build mock-ups from scratch.- Version controlling and brand guideline.- Create prototypes and test with users.- Market validation with AB testing with real users.- Innovative creative designs by analyzing research reports, Firebase analytics and Data science reports.- Leading the design team to meet the business and customer expectations.- Innovating methods to improve user experience and implementation adoption.- Pixel perfect design, Follow UX methods to deliver and educate the team and to build perfect product.Tools: Firebase, Data science report analytics, SketchApp, Balsamiq, InvisionApp, Photoshop, Illustrator, Abstract.

Colombo, Western, Sri Lanka

PickMe is the first and the largest mobile taxi aggregator service in Sri Lanka. As the lead UX and team lead, I was responsible for all designs and user experience aspects of the company,- Brand guideline and identity.- Digital and social marketing strategies.- Identify user groups and conduct user interviews and user research, create personas and build mock-ups from scratch.- Create prototypes and test with users.- Market validation with AB testing with real users.- Innovative creative designs by v research reports, Firebase analytics and Data science reports.- Leading the design team to meet the business and customer expectations.- Innovating methods to improve user experience and implementation adoption.- Pixel perfect design, Follow UX methods to deliver and educate the team and to build perfect product.Tools: Figma, SketchApp, Firebase, Data science report analytics, InvisionApp, Photoshop, Illustrator.

Sri Lanka

ACCELaero™ is a deep portfolio of powerful high-performance technologies and integrated solutions to help you grow. Spread over a broad range of business and customer management pillars, ACCELaero™ addresses recognized industry problems and raises the opportunity bar.- Conduct user interviews and research to build mock-ups from scratch.- Conduct impact analysis and document findings.- Conceptualize and wireframe ideas.- Redesign and improve UX of existing applications through mind mapping sessions.- Finalize a visual communication style for suggestions.- Design graphics for web design, app design, and printed materials.- Conduct design sprints to find solutions to complex problems.Tools: UX Pin, Balsamiq, InvisionApp, Photoshop, Illustrator.

Sri Lanka

Eyepax IT Consulting (Pvt) Ltd is a privately held IT company founded in 2006. The company provides an array of software development services based on the latest client server, windows , and web, wireless and Smartphone technologies.- Evaluate, analyze, and build the company's brand identity.- Communicate with clients and stakeholders to determine objectives.- Consult with clients and stakeholders regarding technical constraints, solutions, and achieving objectives.- Undertake research and analyze functional communication requirements.- Improve the outcome of the solution by conducting design review cycles.- Hold weekly design team meetings to collect feedback and concerns from team members, discuss them within the team, and find solutions together.- Conduct design workshops to enhance the knowledge of team members.Techniques: User interviews, AB Testing, User centered research , Mind mapping, User persona.Tools: Balsamiq, Photoshop, Illustrator, HTML/CSS.

Colpetty, Sri Lanka

99x Technology is a global software company with offices in Europe , we are on a constant search for winning ideas to build unique products. Tell us your idea - together, we can co-create a great product out of it!- Prioritize customer requirements and conduct interviews with product owners to conceptualize the ideas and requirements.- Conduct user interviews, wireframing, user testing, and build prototypes before development.- Consult with developers and stakeholders about technical constraints, provide solutions, and achieve objectives.- Document findings and enhancements for future purposes.- Decide on and specify platforms, screen sizes, and media before designing any material.- Redesign and improve UX of existing applications by conducting mind mapping sessions.- Develop HTML and CSS for web designs.- Design graphic materials such as banners, posters, and social media posts.Tools: Balsamiq, Photoshop, Illustrator, HTML/CSS.

Sri Lanka

Web Crafts has grown to become a leading IT services provider, specializing in the fields of web design, software development, graphic design, flash development and on line marketing. The rap id expansion of our client base is reflective of our diligent service.- Wireframe and conceptualize ideas.- Formulate design concepts for the subject to be developed.- Apply color theory, choose typography, and finalized information hierarchy and layout.- Create graphics that were usable across platforms (web, mobile, and printed materials).- Select, specify, and recommend functional and aesthetic materials and media for publication.- Create detailed documents for other team members to read and execute their tasks without hassle.Techniques: Tools: Adobe Photoshop, Adobe Illustrator

Master'S Degree, Information Technology, Merit

Education record

Education record

Education record

Diploma Of Education, Graphic Design, Merit

Completed following modules - Photoshop - Illustrator - CorelDraw - Flash