Sanjeev Kumar Yadav
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Sanjeev Kumar Yadav Email & Phone Number

Lead-Digital Marketing at Highlands
Location: Ghaziabad, Uttar Pradesh, India 8 work roles 6 schools
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✓ Verified August 2026 3 data sources Profile completeness 86%

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Current company
Role
Lead-Digital Marketing
Location
Ghaziabad, Uttar Pradesh, India
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Sanjeev Kumar Yadav is listed as Lead-Digital Marketing at Highlands, a with 163 employees, based in Ghaziabad, Uttar Pradesh, India. AeroLeads shows a matched LinkedIn profile for Sanjeev Kumar Yadav.

Sanjeev Kumar Yadav previously worked as Digital Marketing Manager at Onlygeniuses - Build Your Own It Team With Niche Skills In India and Digital Marketing Manager at Voguestock. Sanjeev Kumar Yadav holds Master Of Business Administration (Mba), Marketing/Marketing Management, General from Guru Jambeshwar University.

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Highlands

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About Sanjeev Kumar Yadav

🌟 Digital Marketing Manager with over 7 years of experience in diverse industries – real estate, educational institutions, SaaS, Stock Market Industry, top renowned political handles and marketing campaigns, e-commerce, software industries and various government projects💼 MBA in MarketingCertificate Program in Digital Marketing from IIT Delhi.Google Certifications in Search Ads, Display Ads, Shopping Ads, Video Ads, Mobile Ads, and Google My Business.What I Do:As an experienced Digital Marketing Manager, I oversee and execute a comprehensive range of activities to drive strategic digital campaigns and ensure optimal results. My typical responsibilities include:Daily:• Content & SEO: Optimize web content, update metadata, monitor analytics for areas of improvement • Social Media: Schedule posts, engage audiences, analyze insights across Facebook, Instagram, Twitter, LinkedIn, YouTube, Pinterest• Paid Ads: Monitor ad performance on Google Ads & Facebook Ads, optimize spend, A/B test creatives• Email Marketing: Execute campaigns, monitor metrics, segment lists for targeted outreach• Lead Nurturing: Advance leads through sales funnel via automated emails & social outreachWeekly: • Content Planning: Schedule content, conduct keyword research, coordinate with creators• Social Strategy: Plan upcoming posts, analyze previous engagement, update social ads• Ads Review: Analyze campaign performance, implement optimizations, report on ROI• Analytics Review: Assess site traffic trends, adjust content & navigation based on insights• Email/LinkedIn Automation: Sequence automated emails & LinkedIn messages, update templatesMonthly:• Reporting: Comprehensive reports on SEO, social, ads, email marketing, lead conversion • Strategy Review: Evaluate overall marketing strategy, plan campaigns, set new goals• Budget Allocation: Review spend, allocate resources across channels • Tools Assessment: Evaluate current tools & platforms, explore new tech for optimization• Professional Development: Stay updated on latest trends, attend webinars/workshopsHow I do it:• HubSpot• SEMrush• Google Trends• Google Analytics• Google Ads• Email Marketing Automation• Facebook Business Manager• WhatsApp MarketingAd-ons:• Adobe Photoshop• Adobe Illustrator• Adobe Premiere Pro• Canva• Microsoft Excel• Microsoft PowerPointThrough a combination of these cutting-edge tools and my expertise, I continuously analyze campaign performance, identify areas for improvement, and implement data-driven optimizations to maximize ROI and drive business growth.

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Highlands
Highlands
Lead-Digital Marketing
Ghaziabad, UP, IN
Employees
163
AeroLeads page
8 roles

Sanjeev Kumar Yadav work experience

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Lead-Digital Marketing

Ghaziabad, Up, In

Digital Marketing Manager

Noida, Uttar Pradesh, India

Handled and updated company website, ensuring content was optimized for search engines (SEO).Developed comprehensive digital marketing strategies to drive website traffic and increase conversions.Planned and executed successful email marketing campaigns, driving engagement and generating leads.Managed and optimized PPC campaigns across Google Ads and Facebook Ads, achieving high ROI and driving targeted traffic to the website.Analyzed and reported on the effectiveness of marketing campaigns using tools such as Google Analytics and Facebook Pixels, identifying opportunities for improvement and refining strategies.Collaborated with cross-functional teams to align marketing efforts with company goals, ensuring seamless execution of all marketing initiatives.Developed and executed social media marketing campaigns, driving engagement and building brand awareness on platforms such as Facebook, Instagram, and Twitter.Created and managed content marketing campaigns, developing high-quality content to drive traffic and increase conversions.

Nov 2021 - Jan 2023

Digital Marketing Consultant

New Delhi, Delhi, India

• Managed digital marketing campaigns of 6 clients.• Designed and implemented targeted email and social media marketing campaigns, resulting in a 15% increase in website traffic and a 10% increase in conversions.• Conducted keyword research and optimized website content for SEO, resulting in a 20% increase in organic search traffic.• Managed and optimized PPC campaigns, resulting in a 25% increase in leads.• Collaborated with the design team to create and publish engaging and visually appealing content for the company's blog and social media platforms.

Apr 2021 - Oct 2021

Digital Marketing Manager

Credence Media Solutions Pvt. Ltd

New Delhi, Delhi, India

• Developed and implemented comprehensive digital marketing strategy to increase online visibility and drive traffic to the company website.• Managed social media channels on Facebook, Instagram, and YouTube, building a loyal following and driving engagement with targeted audiences.• Supported content creation and video production team to ensure optimization of all content for maximum impact across all digital channels.• Conducted in-depth analysis of marketing efforts using metrics and insights from Google Analytics, refining campaigns and driving continuous improvement.I was responsible for creating the company website and developing a cohesive digital strategy to increase online visibility and drive traffic. Through my expertise in social media management, I established and managed the company's presence on Facebook, Instagram, and YouTube, building a loyal following and increasing engagement with targeted audiences.In addition to managing the company's social media channels, I also supported the content creation and video production team, helping to ensure that all content was optimized for maximum impact across all digital channels. This involved working closely with the team to identify relevant and timely topics in the field of science and innovation, and developing targeted campaigns to reach and engage key audiences.Through my strong analytical skills and expertise in digital marketing, I was able to measure and report on the effectiveness of marketing efforts, using key metrics and insights to drive continuous improvement and refine campaign strategies. I am a creative problem-solver and an excellent communicator, working collaboratively with cross-functional teams to ensure seamless execution of all marketing initiatives.

Nov 2018 - Mar 2021

Digital Marketer & Business Developer

Hipstercoders Pvt. Ltd.

Ghaziabad, Uttar Pradesh, India

• Identify potential clients and perform research on the prospective client’s business and service.• Partner with sales team to create proposals for current & prospective clients.• Following up new business opportunities and setting up meetings.• Develop Digital Marketing strategies (SEO, SEM, SMO, SMM, ORM)• Analysis of competitors for better strategy development.• Create and execute SMS, e-mail based marketing campaigns.• Create and Manage link building strategies, content marketing strategies, and social media presence.

Mar 2016 - Sep 2018

Business Developer & Recruiter (Non Technical)

Abm Placements (Abm Pvt. Ltd.)

New Delhi Area, India

• Business Development & Relationship building with HR managers.• Negotiate contract terms with HR managers and take approvals through emails.• Understanding job description and job specifications gathered from HR managers.• Source and shortlist candidates by using job portals, social media etc.• Assess the candidate’s relevant knowledge, skills, soft skills, and experience.• Promote client Company’s reputation as “best place to work”.• Aligning candidates for interview and follow up.

Oct 2014 - Feb 2016

Assistant Manager Marketing & Operations

Jain Group Of Companies, Delhi

Noida

• Managed 30-Mobile Medical Units in 27 districts of Chhattisgarh.• Managed 60-Hearse Vans in 27 districts of Chhattisgarh.• Ensuring the availability & routing the duty of Doctors.• Inventory management for availability & proper auditing of medicines according to the norms.• Ensuring the availability of paramedical & non-medical staffs.• Ensuring the availability of required equipment and to make sure about proper functioning.• Maintaining KPI’s Analysis with action taken reports.• Creating the proposals, presentations, and budgets to enable sales / partnership opportunities.• Managing Request for proposal (RFP) & Bid management through online and offline resources.• Developing a system for daily online and offline reporting of the task performed.• Developing, training & implementing staffing norms.• Fleet Management – service, cost control, and insurance claim management for all transport vehicles.• Daily coordination with teams to ensure that all project activities are implemented• Responsible for timely submission of reports to the State office, State Health Society & Directorate of Health Services (DHS).

Sep 2012 - Jul 2014
6 education records

Sanjeev Kumar Yadav education

Post Graduate Diploma In Business Management, Marketing (Major) & International Business (Minor)

National Broadcasting Academy, New Delhi

Diploma In Multi Modal Transport (Containerisation) & Logistics Management., Logistics, Materials, And Supply Chain Management, 1St

Railway Institute, New Delhi

Post Graduate Diploma In Aviation & Travel Management, Hospitality Administration/Management, 1St

Ymca University Of Science & Technology
FAQ

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Quick answers generated from the profile data available on this page.

What company does Sanjeev Kumar Yadav work for?

Sanjeev Kumar Yadav works for Highlands.

What is Sanjeev Kumar Yadav's role at Highlands?

Sanjeev Kumar Yadav is listed as Lead-Digital Marketing at Highlands.

Where is Sanjeev Kumar Yadav based?

Sanjeev Kumar Yadav is based in Ghaziabad, Uttar Pradesh, India while working with Highlands.

What companies has Sanjeev Kumar Yadav worked for?

Sanjeev Kumar Yadav has worked for Highlands, Onlygeniuses - Build Your Own It Team With Niche Skills In India, Voguestock, Vorx Consultants, and Credence Media Solutions Pvt. Ltd.

How can I contact Sanjeev Kumar Yadav?

You can use AeroLeads to view verified contact signals for Sanjeev Kumar Yadav at Highlands, including work email, phone, and LinkedIn data when available.

What schools did Sanjeev Kumar Yadav attend?

Sanjeev Kumar Yadav holds Master Of Business Administration (Mba), Marketing/Marketing Management, General from Guru Jambeshwar University.

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