Santosh Dialani Email & Phone Number

United Arab Emirates

> Worked closely with design, planning and quality team to ensure the best results of products, quality and sales. Planned the range distribution to each store grade and rating the product based on the selling potential and to arrive at a quantity. > Business travel within assigned regions, negotiating Assets, Inventory & Stocks, prices with factories and suppliers associated with Landmark. > Involving in Planning Strategic Pricing, Margins, Markdowns and Category promotions. To innovate and portray unique brand creations that helps develop overall outlook of department. > Select products/ranges based on customer demand, market trend, store policy and financial budgets including Sample shopping presenting new ranges to retail managers before season commences. > Met manufacturers and suppliers, negotiated terms of contract, maintained relationships with existing suppliers and sourcing new suppliers for future products. Managed new product development process and approvals on the product development lifecycle. > Ensured Competitive price benchmarking as per industry margins standards. Follow and achieved corporate pricing strategies by working on lowering and managing costs and revenues from micro and macro levels. > Managed store allocation & distribution to ensure best-sellers stores have adequate in-line merchandise. Ensured to meet deadlines as per the marketing launch calendar & constantly update training manuals.

> Achieved financial objectives by preparing an annual budget, scheduling expenditures, analyzing variances, initiating corrective actions. > Ensured availability of merchandise and services by approving contracts, maintained inventories. Formulated pricing policies by reviewing merchandising activities, determined additional needed sales promotion, authorized clearance sales, studied trends. > Completed full pricing of merchandise in line with company pricing policy and prior to each season launch. Ensured the correct quantities ordered are delivered to the planned availability dates. Coordinated with retail and VM team in planning new store layouts, fixtures and product launch locations.> Involved in the initial developments and the execution of the sales man sample (SMS). Taken care of the complete execution of the orders from the time of the order placements until the shipments received at customer's warehouse.

> Completed store operational requirements by scheduling and assigning employees; following up on work results. Maintained store staff by recruiting, selecting, orienting, and training employees. > Markets merchandise by studying advertising, sales promotion, and display plans. Analyzing operating and financial statements for profitability ratios. > Secured merchandise by implementing security systems and measures. Protected employees and customers by providing a safe and clean store environment. > Determined marketing strategy changes by reviewing operating and financial statements and departmental sales records.> Maintained professional and technical knowledge by attending educational workshops, reviewed professional publications, established personal networks, participated in professional societies.