Sarah Osman Email & Phone Number

Dubai, United Arab Emirates

•Develop and maintain strong partnerships with clients at all levels.•Assist the clients to formulate an effective digital strategy and help them utilize Criteo’s technology across channels and devices.•Take part on client business reviews and communicate performance optimizations recommendations along with the planned roadmap.•Analyze the digital campaigns across the funnel to meet/ exceed the main KPIs. •Partner closely with the internal stakeholders to ensure optimal strategy and campaign setup.•Proactively identify upsell and cross-sell opportunities to expand client accounts and increase revenue.

United Arab Emirates

•Manage the Advertising operations at Huawei MEAI.•Work closely with Huawei premium partners and direct advertisers to create, manage, and optimize campaigns to achieve their KPIS.•Assist new clients with account creation, funding, trainings, and troubleshooting.•Oversee the execution of marketing campaigns ensuring they are delivered on time, within budget, and to the client's satisfaction.•Assist the country team in troubleshooting complex tracking and technical issues. •Test Huawei in house tools and manage integration with third party vendors.•Work closely with the HQ on the Huawei DSP development to ensure all the features are up to date and working as expected. •Work hand in hand with the Ad Ops team to transfer the knowledge and ensure all the operations are successfully managed.Key accounts managed : Viu, Connect Ads, Araby Ads .

United Arab Emirates

•Manage the advertising operations team in Dubai covering the whole GCC and Pakistan.•Look after a huge portfolio of key partners such as : Verizon, Google, Adobe, WeTransfer, Xandr, Speakol, Viu, Bigo, Huawei, and ShareIt.•Train the team members on new platforms and technologies.•Build and nurture strong relationships with key clients, serving as their primary point of escalations.•Train Agencies and trading desks in GCC and Lebanon on Verizon native and search platform as well as Speakol native widget and help them optimize and solve post launch technical issues.•Utilize data-driven insights and innovative tactics to maximize ROI and surpass business objectives.•Monitor accounts growth and leverage their performance through upsell and cross sell whenever possible.•Work closely with the pre-sales & sales team to create rate cards, case studies and learning decks.•Help the finance team with end of month revenue reports to ensure an accurate revenue recognition.•Coordinate the mapping of PMP deals with the help of our partners and share all the details and instructions with the trading desks and programmatic teams across the region.•Coordinate the integration with different DMPs, MMPs, third party data and technology providers to leverage the performance of Connect Ads products and solutions.•Set short and long-term goals for the Advertising operations team and help each team member to achieve the needed KPIs.•Assist the VP of operations to evaluate the current opportunities and search for new growth opportunities.•Assess the performance of different platforms and products and readily test new ones to connect the dots and fill any gaps that may exist.•Work closely with the upper management to ensure alignment with Connect Ads bigger objectives.•Act as the subject matter Expert across different verticals such as: Travel, real estate, automotive, FMCG, and banking.

Dubai, United Arab Emirates

•Act as the main point of contact for the operational requests across Yahoo owned and operated network (native, display, and mobile advertising).•Assist the clients to formulate a comprehensive digital strategy to ensure achieving the campaign KPIS.•Provide the needed guidance to advertisers by suggesting the most relevant ad units, pricing models, Target audience, as well as different optimization techniques based on the campaign objectives.•Review the accounts on a daily basis and conduct the needed requests such as: new account creation, IO upsell, and Troubleshooting.•Train, supervise, and delegate tasks to campaign executives/Managers and ensure all the tasks are handled in a timely manner.•Conduct regular meetings with connect ads clients to train them on the self-managed platforms, present new ad products, discuss ways to maintain/improve the performance of the existing accounts.•Work closely with the sales team to foresee monthly targets and develop new business opportunities.•Connect with the key partners on a regular basis to keep them informed of the current pipelines and discuss different ways to improve our advertising solutions.•Collaborate with different teams inside connect ads as well as our partners to develop special executions, Artwork creation, and creative modification to run across different devices.•Work closely with the finance team by providing the needed reports to ensure all revenues are successfully recognized.Key accounts managed : Emirates, Qatar airways, AlTayer Group, Careem, The first group, Sobha, DeliveryHero , HSBC , AMEX.

United Arab Emirates

•Handle Ad trafficking, reporting,optimizing, inventory management, and ad creative management for both Desktop, in-app and mobile executions.•Monitor campaign pacing and performance.•Train, Supervise, and delegate work to the campaign executives ensuring that the process is followed and any deviations are highlighted•Work closely with Account /Sales managers & Directors on streamlining communication and processes.•Generate statistics and other important metrics for different websites.•Ensure all booked revenues are recognized while campaign objectives are consistently exceeded.•Facilitate communication between Ad Operations, Account Management, creative services, finance, and sales.•Assist in managing and executing monthly billing as well as client reporting.•Work closely with the creative team to test new executions.

Cairo

• Create , Manage, and optimize the digital marketing campaigns across Connect ads partners' sites: MSN, Skype, Outlook,LinkedIn, Masrawy, YallaKora, Arabia, and others. •Assist the Adops lead in managing different projects such as ad code creation, Ad server migration, and websites revamps.•Monitor the websites performance and handle ad server troubleshooting whenever any technical glitch occurs.•Generate third-party tags to be used in campaign tracking.•Work closely with the creative team to test new executions.•Assist the media solutions team with the relevant insights to create media plans and develop packages for new as well as existing products.•Generate Custom reports, statistics and other important metrics across different websites.•Ensure all booked revenues are recognized while campaign objectives are consistently exceeded.•Facilitate communication between Ad Operations, Account Management, creative services, finance, and sales.•Monitor CRM fields and create necessary ones to help Sales and Adops to track revenues and campaigns in the pipeline using a variety of custom reports.

Cairo,Egypt

•Handle Ad trafficking, optimization, inventory management, and ad creative management for both desktops, in-app and mobile executions.•Monitor campaign pacing and performance.•Handle the reporting and provide the client with sound recommendations to optimize the campaign performance based on their objectives.•Work closely with the sales team and help them to acquire all the required information about the different ad products, the status of the running campaigns & best practices.•Work closely with the creative team to test new executions.

Cairo,Egypt

•Manage PPC & SEM campaigns on Google, Facebook and Microsoft ad center.•Maintain high standards of copywriting for online ads and other projects.•Develop efficient Content management for fan pages, websites, and online articles by creating original content as well as edit and proofread the existing ones.•Assist the marketing team by creating marketing plans, marketing research, solutions design and development, in addition to other necessary planning.

Alexandria,Egypt

Alexandria,Egypt