Saquib Khan Email and Phone Number

- Responsible for resource and project management across brands.- Key task is to plan and organise team objectives and priorities.- My experience at ITSACOLLAB has helped me gain an end-to-end perspective on brand building. Working closely in the core team of Founding Members and remarkable creative minds, in a start-up culture, has also given me valuable insights into Business Development, Organization Building & Finance Management.- Responsible for creating a pool of creative talent to work on client commissioned and independent projects.- Instrumental in development of communication and financial proposals across brands and projects.- Have been the SPOC for all negotiations with Procurement and Finance teams on new business and contract formulation/ renewal processes for existing clients.

- My experience on the brands at FCB helped me develop expertise in coordinating andleading multi-disciplinary teams across the agency and its partners, to successfullylaunch & sustain several brand and product campaigns.- Led the production process for high value brand films and product films for Whirlpool Refrigerator category. Coordinated across multiple functions of communication - the Creative team, Films department, Production houses, Editors, through every phase of film development, right from conceptualization to scripting to shoot to offline and online process. - Part of the core team that conceptualized Whirlpool’s brand overhaul and devised celebrity endorsement communication strategy.- Defined Brand & Marketing Strategies through insight-based understanding as well as creating marketing calendars and content plans for Indian Geo-market launch for the American Sports Nutrition Supplement brand General Nutritional Center (GNC).- Brand conceptualization and identity development, including brand print, marketing,retail, sales & product support for General Nutritional Center (GNC).

- Spearheaded Mar Comm initiatives for volume driving Refrigerator, Microwave andWater Purifier categories for Whirlpool, helping the brand grow volumes and market share in respective categories.- Responsible for maintaining timely, quality & communication consistency on projectsdelivered to clients.- Lead integrated content strategy across online & off-line platforms forRefrigerator, Microwave & Water Purifier category.- Monitor daily operations and enhance processes to maximise efficiency.- Media Planning & handling big budget media launches.

- Been the single point of contact for the client for all brand work on HCL Healthcare.- Designed, developed consumer concepts for the positioning of the brand and carried out an extensive consumer research to derive at the favorable positioning.- Single handedly ensured production as well as delivery of the Healthcare film for Cinemas meticulously.- Independently managed and executed the rebranding exercise. Played an active role in the transition process of the brand from HCL Avitas to HCL Healthcare in an attempt to synergise the consumer facing business with the mother brand, HCL.

Delivered communication & strategic inputs for the scooter brands of Hero Motocorp - Pleasure and Maestro. Actively involved in production of high visibility Brand Films for both the sub-brands.Acquired an in depth view of Brand Positioning and extended effective marketing support functions for launching /sustaining the brand, as an extension of marketing network for Godfrey Phillips India Ltd. Also managed projects for Boeing & IFFCO.

- Part of a unique Integrated Solutions agency set-up for Brand communications for Ford.- Key competency was to identify the specific need of the client, in terms of market segmentation and competition to develop the creative strategy in close coordination with the various functions within and outside the agency. - Accountable for delivery of all elements of the communication mix of the brand on time and for complete quality control.

Worked on Airtel telecom business. Handled broadband and DTH verticals. Worked in co-ordination with planning & creative teams to deliver brand campaigns for close to a year.

Print, outdoors for PNB Pariba & HP Compaq