Sara Davison Email & Phone Number

Lead cross-functional and global teams to develop and grow a new strategic initiative and revenue channel, AMPShare – Powered by Bosch, in the US and Canada. Develop brand identity, messaging, and assets to create consistent communication across all platforms and customers. Organize and lead a marketing alliance that determines marketing initiatives for North American market and coordinate implementation with 15+ companies. Identify, develop, and maintain multilevel relationships with customers. Create new organizational structures including strategy, P&L, team structure, legal and compliance guidelines, and brand standards. Represent organization in C-suite presentations, media interviews, industry panels, and product advocacy with federal regulators. Collaborate with cross functional teams to develop unique private label products, meet safety and compliance requirements, negotiate contracts, and forecast quarterly sales.

Owned product strategy across multiple power tools accessory categories, including go-to-market tactics, positioning, and messaging. Partnered with global engineering, packaging, and purchasing teams to design and implement product roadmaps. Created new promotional products and sell through plans based on merchant and user generated feedback. Managed channel conflict by offering unique and customer specific solutions. Presented strategic solutions to global teams, customers, and internal stakeholders. Executed product line review wins by collaborating with logistics, project leaders, and key account managers.

Greater Chicago Area

Develop and execute strategic plans for key national accounts - Do It Best and True Value. Increase revenue through the development of specific account pans which include new business, product presentations, promotional programs,trade show plans, and overall account management. Plan and implement marketing plans and advertising/promotional materials including print ads, videos, email campaigns, catalogs, and proper placement of materials. Partner with internal brand, channel, and eCommerce departments. Gather and report industry data including current competitive intelligence.

Greater Chicago Area

Responsible for a $25MM account package in the Hardware channel. Customers included True Value, United Hardware, DA, PRO, and Val-Test. Coordinate with cross functional teams to create and execute strategies to grow and maintain light bulb and ballast sales. Create and execute promotional schedules, planograms, and educational tools for retailers. Maintain annual and quarterly forecasts. Develop relationships with internal and external counterparts to further growth including pricing, supply chain, marketing, and product management.

Kansas City, Missouri

Build and implement sales strategy for key Hardware and Food regional accounts positioning for future growth. Customers included VMC, Hy-Vee, Orschlen, Blains, and Dierbergs. Create promotional plans and marketing initatives for customers. Build relationships and coordinate with internal team mates including marketing, pricing, product management, and supply chain functions.

Chicago, Il

Worked with National Account Managers to increase share by more than 3 points; exceeded NSB by 3.8%; increased CM by 9.7%; implemented NPIs; managed 85 utility programs; coordinated and managed shows; built relationships with customers, retailers, and internal team members; worked with team members to implement creative solutions to facilitate topline sales.

Created and maintained data files; organized supplies; conducted internet research

Involved with all aspects of accounts, marketing, sales, profitability, new product introductions, customer reviews, solicitations on sales team for The Home Depot and Dollar General; prepared and produced presentations; responsible for tracking daily sales and shipments; experienced merchandising by working with plan-o-grams, merchandising center, and managers meeting; interacted with customer; participated in internal updates and reviews; responsible for intern program and training

Master Of Business Administration - Mba, Business Administration And Management, General

Bs, Management, Marketing, Operations

Activities and Societies: Phi Mu: -Fall 2007 - Homecoming Chair -2008 - Vice President of Operations -Summer 2008 - House Manager