Sara Dunaj Email & Phone Number

Los Angeles, Ca, Us

Greater Los Angeles Area

Leading digital content and strategy at High Wide & Handsome, a full-service creative agency. My team develops and executes social media, branded content, influencer marketing, brand partnerships, events and experiential marketing, and paid media strategies for a roster of leading food and beverage brands. As Senior Partner, I've worked to steward a company culture recognized by Ad Age as one of the industry's Top 10 Places to Work. I've collaborated with our DEI task force to continue our commitment to diversity and inclusion with initiatives like our 50/40 Pledge, committing to equal representation in both our team and our work.

Los Angeles Metropolitan Area

Greater Los Angeles Area

Giving you a case of wanderlust through engaging content, targeted influencer partnerships, and best-in-class community management and social customer service. Areas of oversight include:- Creating and implementing social media strategy to drive awareness and preference for Princess Cruises- Managing social media team- Developing social media content for a variety of channels, including Facebook, Twitter, YouTube, Instagram, Pinterest, and website- Managing social media customer service initiatives- Developing measurement methodology and evaluating success of content and campaigns on a consistent basis- Managing global teams to develop effective social campaigns for international markets- Stewarding influencer and press relationships through social mediaKey achievements include:- Developing and launching a scalable social customer service model- Building successful Facebook content strategy to become #1 most engaging page in the competitive set- Creating and implementing Twitter content strategy that tripled the number of mentions of @PrincessCruises and quadrupled the number of retweets received by the brand- Managing social partnerships, including a successful tweet chat that caused a branded hashtag to trend

Greater Los Angeles Area

Managed strategy and execution for LA Tourism's social media properties, including: Facebook, Twitter, Pinterest, LinkedIn, Flickr, Instagram, YouTube, Vimeo, Google+ and Foursquare. Key achievements include:- Increasing engagement on the Los Angeles Facebook page by 2000% in five months- Doubling the Los Angeles Facebook page's followers within 7 months, becoming the first U.S. city DMO to exceed 1 million Facebook followers- Launching and developing a Pinterest community ranked #4 in a competitive set of 420 DMOs- Managing and implementing a blogger and influencer outreach program including top-tier influencers like Magic Johnson

Greater Los Angeles Area

Managed social media and communications for travel and lifestyle brands, including Air New Zealand and Cambria Suites. Key achievements include:- Developing and implementing month-long Twitter campaign for Air New Zealand, doubling the brand’s Twitter followers and generating 60 million social media impressions- Securing media placements in the New York Times, USA Today, Los Angeles Times, MSNBC and CNBC- Leading U.S. video seeding efforts for Air New Zealand's YouTube videos, generating more than 2.5 million views of “Fit to Fly”

Launched regional social media and e-communications program and managed local marketing, public relations and PSAs. Directed Special Events Assistant and team of 200 volunteers. Coordinated fundraising galas and walks, raising more than $1 million for diabetes research.