Sarah Donovan Email & Phone Number

Dallas, Texas, United States

Portland, Oregon Metropolitan Area

Strategically managed large-scale, high-impact project with a high degree of complexity across the enterprise. Developed internal processes, documentation, project briefs, and presentations for go-to-market program plan. Road mapped deliverables of an international program with cross-functional, cross-matrix stakeholders in Global Marketing (brand, owned platforms and comms), Digital Product & Design, Analytics, Digital Commerce, Stores and more. Delivered against project objectives and scope.

Portland, Oregon Metropolitan Area

Fort Worth, Texas

Positioned Fort Worth as a leading consumer destination through strategic brand storytelling. Oversaw media relations strategy for four global media agencies and creative freelance staff inclusive of writers, photographers, and videographers. Managed paid social media campaigns, national brand partnerships and strategic media influencer projects. Acted as a brand ambassador and media spokesperson on global media missions and at field marketing activations. Supervised two direct reports and freelance staff of nine.

Managed media outreach and proactively planned media FAMs and outbound media missions. Oversaw all social media channels to ensure brand consistency. Drafted materials including press releases/advisories, media itineraries, presentations, blog posts, web content, newsletters, and other marketing material as needed. Developed internal media coverage reports for leadership and managed media monitoring and contact list development.

Fort Worth, Texas

Media pitching and story development; press material writing; media familiarization tours; annual editorial calendar development and management; web content writing; social media strategy; planning and implementation of editorial deliveries; coordination of national broadcast segments/TV shows; consumer PR event research and implementation.

Dallas, Tx

Account management, media pitching, press material writing, social media strategy, media tours, press events/media luncheon planning, FAM trips, end-of-year and monthly reporting.Client experience: Abilene (TX), New Mexico Tourism Department, Ski Utah, eraclea Skin Care, Granbury (TX), The Grand America Hotel (Salt Lake City), Plano (TX), Cheyenne (WY), La Fonda on the Plaza (Santa Fe, NM)Previous positions at this company: Intern (January 2012 - June 2012), Account Coordinator (June 2012 - June 2013)

Denton