Sarah Gerber Email and Phone Number

► Drive Advanced TV ad product sales in the OTT space and secure new business leads to generate increased revenue► Educate media agencies, agency trading desks, brand managers and clients on the Connected TV space and BrightLine’s product offerings► Work with programmatic teams within assigned agencies to ensure inventory populates within their PMP connections with publisher/s of choice

Clients: Applebee's, IHOP, Seagrams's Escapes, Ethan Allen, James Patterson, Labatt beer► Managed media plan development, negotiation and execution to maximize all client objectives► Served as key contact for client requests to identify and resolve any media plan issues ► Generated insights through media research in order to strategically combat the changing media landscape

► Effectively negotiated upfront and scatter buys across all dayparts ► Trained new buyers and assistant buyers in all areas of account management ► Responsible for pre and post sale management for each client across all campaigns/initiatives

Clients: USPS, Midas, Moen Faucets, Benjamin Moore, American Cancer Society, and TV Land ► Purchased National Broadcast inventory on behalf of clients resulting in a portfolio consisting of higher rated premium programming with minimal cost inflation ► Negotiated and assisted in the execution of added value, sponsorship, and integrated segments for brand television campaigns, resulting in higher levels of brand awareness

Clients: Abbott Laboratories, Cotton, Zurich, CDW►Maintained client budgets in an effort to ensure maximum exposure of national television campaigns for pharmaceutical, retail, computing and banking advertisers► Assisted team in negotiations with networks in an effort to provide clients with an increased return on investment►Compiled research and competitive data to submit to planning teams and clients to guarantee that each client is reaching their target audience most… Show more Clients: Abbott Laboratories, Cotton, Zurich, CDW►Maintained client budgets in an effort to ensure maximum exposure of national television campaigns for pharmaceutical, retail, computing and banking advertisers► Assisted team in negotiations with networks in an effort to provide clients with an increased return on investment►Compiled research and competitive data to submit to planning teams and clients to guarantee that each client is reaching their target audience most efficiently. Show less

► Daily Maintenance of all national and local advertiser accounts► Provided support for account executives adjusting advertiser schedules to ensure units air correctly and client needs are met►Assisted in the planning and implementation of program specific sales proposals