Sarah Halley Email & Phone Number

Global

Global

- Led high-performing global team of strategy-planning operations, marketing, sales, and enablement experts, known for aligning individual strengths to unlock impact and business outcomes- Direction of vendors/outsourced global operations; leadership, business functions; operations, enablement, analytics, program management, sales, marketing.- Developed Center of Excellence to act as one global team leading to accelerated delivery of prioritized features, and capabilities within platforms, vendor deliverables, and internal teams (ie. Governance Models, Executive Business Reviews, Reporting Dashboards allowing for data-driven optimization, A/B Testing, increased adoption to 100% across marketing/sales). - Developed strategy that leads with and validated by market research, and industry best practices, optimized based on data-driven insights driving best-in-class internal compares.- Held a high level of rigor in Run-The-Business routines inclusive of managing execution with internal cross-functional project and business functions.Key Accomplishments- Extensive success leading teams in process improvement work across customers' and prospects' journeys identifying points (inclusive of UX) that require optimization and working with the required teams to improve end-to-end lifecycle.- Revolutionized content management systems with new operational frameworks and data infrastructure, improved campaign coordination, demand generation, and analytical capabilities.- Successfully integrated acquisitions and subsidiaries into the overarching corporate strategy and operational frameworks.- Enhanced alignment between marketing and sales, leveraged data to surpass industry standards in customer engagement, and achieved notable performance boosts (34% increase in meetings booked, 40% growth in social tasks). - Attained + 23% in reply rate and 100% utilization of purchased leads by launching Funnel Hacking Playbook and boosting demand generation and sales performance.

Global

Led the Global Sales Acceleration team as part of the part of the Global Virtual Sales Specialists organization at Cisco. - We accelerate sales through our expertise in sales engagement strategies and incubation of new demand focus areas across a global team of sales specialists. - Collaborate with a highly cross-functional team across marketing, sales, operations and engineering focused on initiatives optimizing the sales motion and overall business development driving an industry best customer experience within the connected journey across sales and marketing.

Global

The B2B buying world is changing as customers increasingly align their behaviors to the expectations of B2C consumers. Personalization, self-service options, easy engagement, rapid response times and always-on availability are becoming the new B2B buying standard.At Cisco, we understand the best way to meet the evolving needs of our buyers is to reinvent the way we engage with them. That's why we've created the Virtual Demand Center (VDC), an integrated demand generation and capture program that harnesses the combined power of marketing, sales and our partners to deliver a consistently exceptional experience for our customers while fueling pipeline and revenue growth. - I lead the Global Sales Acceleration team within the VDC. My team plays a critical role in enabling the industry-leading responsive customer experience, fueling growth for the company and developing early in career talent for Cisco. - We do this by creating, partnering, implementing and constantly innovating our strategy and framework to enable/train our world wide sellers to deliver an industry leading responsive customer experience while also developing their skills along their career journey. - We manage all aspects of the demand programs to intake, optimize and integrate including; the rhythm of the business (sales sprints/marketing campaigns), program strategy, strategic alignment with business sponsors, BE’s, cross functional leaders, standardization of omnichannel journeys and alignment and integration with Cisco’s subsidiaries and acquisitions. - We have fun, we partner, we work hard and most of all we truly care about our people and the impact we are contributing to the business and to lives.

Global

Lead the global, strategic partnership between Global Virtual Sales and Engineering and the Global Security Sales Organization. - Develop, Optimize and Execute the Go-To-Market by analytic approach to trigger leading and lagging indicators in order to build programmatic approaches to address opportunity, identification of any gaps to value and providing resolution, leverage the strengths of the global team utilizing best practices and streamlining a global community, create programs to drive pipeline and bookings and align with feeder programs such as CSAP, ASR, and SDR to drive security talent. - My teams role is to be the conduit between GSSO/GVSE with in-roads to leadership and the business units.

Global

Responsible for developing the end to end strategy and framework to intake new software offers and acquisitions into the GVS&CS Software Sales Incubation team with the goal of ultimately mainstreaming these plays globally within each region.Chief of Staff for Global Sales Incubation and Software.

Americas

Develop an innovative strategy and execute against it in partnership with the Senior Director for Global Customer Success’ Enterprise and Commercial Segments.As part of the Strategy, Business Development & Operations team we anticipate the market, create and communicate the long-term growth plan, develop key cross functional relationships, and enable the organization to deliver on its promise.I play a key role in defining strategies and plans to align the Global Customer Success Sales team to strategic initiatives. Drive key analysis, and Executive reporting for the Americas GCS organization. - Closely partner with the Global Strategy & Planning team, Theater Finance team and Global Fusion team for key data analytics - Accountable for the Commercial and Enterprise Segments, supporting Global Customer Success’ Planning & Outcome Management function - Responsible for working cross-functionally to define and prioritize and fund strategic objectives, lead annual business planning, deliver customer insights, and drive the organization from plan to performance - Work with stakeholders to develop a unified, cross-functional annual plan and critical priorities for success - Drive a repeatable process for reviewing and managing key strategic initiatives - Provide support in ensuring line of sight from project to road-maps to strategic tenets - Manage the organization's operational cadence in the maintenance of business scorecards - Engage on business issues to assist in issues assessment, resolution and root cause analysis - Build and maintain cross Cisco relationships for effective partnering and results - Assist in communication management to ensure transparency across the Americas GCS organization - Foster a culture of transparency, accountability and consistency - Keep a pulse on the business results and levers to proactively assess and frame results

Americas

Development and execution of the Global Customer Success (GCS) Virtual Customer Success Center Go-To-Market Strategy and Operations Plan focused on the ADOPT and EXPAND (A&E) selling motions for the Americas region in alignment with the Global Go-To-Market GCS Strategy.Responsible for several key initiatives focused on the Americas region. Such as, development of strategy and driving the execution of; the Business Operations Plan, Marketing and Demand Generation Campaigns, Digital Experience Overlay, Training Programs and Partner Alignment.Manage and report on the day to day execution of the A/E motion; driving continuous process improvement and reporting back into GCS leadership. Ownership of key global strategies, communicating regularly with key business stakeholders, defining and executing A/E strategies, conducting periodic performance and business reviews, and leveraging technology to ensure scale across offers.

Americas

Consultative engagements with Cisco partners to enable partners to stand up an adoption practice around SMART. Develop a Business Process Integration practice in which partners could integrate SMART into existing process with existing resources to Quick-start adoption practice in short term while building a long term strategic practice.Partner with our Cisco partners to develop a strategy to optimize service delivery performance that impacts partners profitability.

Oklahoma City, Oklahoma Area

Consultative business development, marketing, sales and account management engagements with clients (Non- Profit, Commercial Real Estate and Enterprise- Cisco Systems)

Oklahoma City

B.S., Business Administration, Marketing And International Business

Activities and Societies: Marketing Club American Marketing Association

Master Of Business Administration, Servant Leadership, Business Strategy, Finance