Sarah Lai Email & Phone Number

Los Angeles, CA, US

• Create thoughtful narratives across launches, campaigns, internal marketing, social media content, emails, display ads, taglines, and pages.
• Work cross-functionally with Product, Design, Sales, and Engineering teams to enhance in-product experience and team collaboration.
• An avid embracer of the (Doc) Maker spirit through creating interactive docs and pairing designed visual components with brand storytelling.
• Craft memorable sound bytes, bolster content clarity, drive copy direction, and flex marketing creativity around every content corner.

• Over a decade of executing impressive integrated marketing projects and creating scroll-stopping strategic content with a compelling through line.
• Create magnetic integrated marketing strategies paired with bold, original ideas for brands,productions, artists and influencers, DTC companies, and ad treatments.Brand and Pitch Ideation
• Music Album and Campaign Releases
• Click-Worthy Emails
• Newsletters
• Bios

Greater Los Angeles Area

• Lead talent and artist relations for Roc Nation's roster by building integrated marketing projects, planning and executing events and live shows, executing worldwide artist campaigns, and creating out-of-the-box.
• Flexed a unique Swiss-Army Knife talent to build narratives and create solution-oriented results.
• Liaised between artists and global brands, fostering seamless collaboration among internal and external stakeholders, including Artists, Marketing, Brands, Digital, Record Label, Management, Touring, and Radio.Allstate
• Amazon Music
• American Greetings
• Apple Music

Greater Los Angeles Area

• Created structure and high-detailed systems for the multiple Yeezy office spaces for optimal flow and productivity for 60+ team members including the creator, design team, administrative staff, and Adidas company.

Nashville, Tennessee, United States

• Executed client development strategies, led creative marketing, and press opportunities, and built immersive experiences within the Nashville music, songwriting, film, and food & beverage scene.

Nashville, TN

• Lead publicist at entertainment boutique firm for music, film, and books.
• Developed overall marketing strategies and strategically navigated the client's business dynamics through a positive career narrative, leveraging feature articles, reviews, live interviews, brand opportunities, and red.

Nashville, TN