Sarah Powers Email & Phone Number

Oklahoma City, Oklahoma Area

The Senior Marketing Strategist is responsible for daily contact between the agency and one or more client accounts, typically managing large clients or a group of mid-to-large clients. Senior Marketing Strategists contribute greatly to the team environment at VI and are a large part of the growth of a team. Senior Marketing Strategists develop strategic marketing plans for their clients based on industry, market and medium trends. This position excels at collaborating with other departments to create a cohesive plan utilizing agency resources to benefit the client. After plans are developed and presented to clients, the Senior Marketing Strategist is responsible for assigning tasks among team members and ensuring the plan is carried out. Senior Marketing Strategists oversee Marketing Coordinators and Marketing Strategists and coach them to develop the skills necessary to advance.

Oklahoma City, Oklahoma Area

• Account Lead providing customer service and daily support to 34 clients• Serve on the operations team as a project manager and customer advocatefor clients• Identify opportunities for account growth, develop strategies to ensure clientretention and renewals• Collaborate and meet with clients to ensure campaign goals and KPI’s areexceeded• Coordinate and communicate with team members and customers to ensuretimely project completion and delivery• Oversee digital strategies for all client campaigns• Monitor client budgets to guarantee financial viability of strategic goals• Facilitate monthly reporting and campaign monitoring• Document and manage all customer contracts and paperwork

Oklahoma City, Oklahoma Area

• Acts as liaison between clients and the agency• Meets with clients regularly to discuss and identify theiradvertising requirements and expectations• Assists various departments within the agency to ensure theclients needs are met• Corresponds daily with multiple clients and facilitates agency/clientstreamlined communication• Responsible for briefing and assisting Account Managers, Media,Creative and Research Staff on the formulation of new marketingand digital strategies• Ensures that all creative meets the clients prerequisites anddesires before sending for client approval• Coordinates and oversees production of client photo and videoshoots• Special Projects: INTEGRIS, OG&E - SmartHours, BancFirst -Steven Adams, OKC Chamber, OKC Conventions and VisitorsBureau, Taco Mayo, Oklahoma State Fair and Chickasaw Nation

Oklahoma City, Oklahoma Area

• Responsible for creating and organizing the 2013 Arkansas Pricing Education Plan• Helped with editing and organizing the 2014 Marketing Plan• Laying out detailed timelines and communication briefs for company event/sponsorship opportunities• Created Excel/Word/PowerPoint documents for various company offerings and programs

Cardiff, Ca

• Advertising• Updated website• In charge of event planning for Surf Expo• Helped with the redesign of the magazine

Encinitas, Ca

In charge of updating social media content, Helped organize our big summer event, BROstock, Assisted with photoshoots, Produced presentations for sales meeting, abroad and in the states, Designed a wakeboard museum at headquarters

Intern for Rapid Rewards Team, MarketingPut together weekly status on projects related to Rapid Rewards frequent flyer programAdvertisingReview online and offline adsAssist with promotional content Assist with ideas to drive acquisition-ex. Facebook appsLed A Day in the Field for Rapid Rewards