Sarah Zhang Email & Phone Number

Cambridge, Ontario, Canada

Mississauga, Ontario, Canada

• Conducted sales trends analysis and worked cross-functionally to create sales forecasts for grocery and drug retailers (Loblaws, Shoppers Drug Mart, Rexall, and IGA)• Leveraged syndicated databases to draw insights on brand and category performance, delivering $1.78 million in net revenue annually • Analyzed market trends to identify growth opportunities and white space, advising on product portfolios at customer accounts• Applied consumer insights to brand strategies, growing… Show more • Conducted sales trends analysis and worked cross-functionally to create sales forecasts for grocery and drug retailers (Loblaws, Shoppers Drug Mart, Rexall, and IGA)• Leveraged syndicated databases to draw insights on brand and category performance, delivering $1.78 million in net revenue annually • Analyzed market trends to identify growth opportunities and white space, advising on product portfolios at customer accounts• Applied consumer insights to brand strategies, growing household penetration and market share year over year• Formulated sales strategies based on shopper analytics and competitive analysis, growing 10% year over year in sales volume • Developed and maintained sales performance tracking tools, providing insights into the effectiveness of sales strategies Show less

Edmonton, Alberta, Canada

• Prepared annual JBPs with customers, highlighting key performance metrics and advising on marketing strategies to grow business results with over 150 food service partners• Grew net revenue by $120,000 in the midst of industry downturn by developing strong and profitable customer relationships• Grew market share for PepsiCo brands by negotiating 50 incremental exclusive distribution contracts, equating $500,000 in annual net revenue• Leveraged consumer insights to curate product… Show more • Prepared annual JBPs with customers, highlighting key performance metrics and advising on marketing strategies to grow business results with over 150 food service partners• Grew net revenue by $120,000 in the midst of industry downturn by developing strong and profitable customer relationships• Grew market share for PepsiCo brands by negotiating 50 incremental exclusive distribution contracts, equating $500,000 in annual net revenue• Leveraged consumer insights to curate product portfolios specific to customer accounts, growing territory sales by 6% year over year• Collaborated cross-functionally with marketing teams to develop custom OMNI-channel go-to-market campaigns, increasing trial and repeat for core brands and innovation Show less

Edmonton, Alberta, Canada

• Managed direct-to-store sales territories with over 200 retail partners across multiple channels • Developed and sustained positive rapport with customer accounts, achieving over 80% sales growth year over year across core beverage categories• Built brand visibility by championing go-to-market strategies, and securing incremental display space at retailers• Collaborated cross-functionally with supply chain teams to deliver best-in-class customer service while ensuring economic… Show more • Managed direct-to-store sales territories with over 200 retail partners across multiple channels • Developed and sustained positive rapport with customer accounts, achieving over 80% sales growth year over year across core beverage categories• Built brand visibility by championing go-to-market strategies, and securing incremental display space at retailers• Collaborated cross-functionally with supply chain teams to deliver best-in-class customer service while ensuring economic efficiency • Led the on-boarding process for new associates, establishing best practices that were cascaded nationally Show less

Edmonton, Canada Area

• Operated as Project Lead to oversee the implantation of a multipurpose room within the facility, handling $10,000 worth of assets in the process• Assisted with logistics and operations in regards to remote retrofitting projects, coordinating with managers across Canada• Supported in the financial and logistical analysis for the relocation of 10 staff members and over $50,000 worth of assets• Initiated meetings and ensured committee members were meeting budget and project timeline… Show more • Operated as Project Lead to oversee the implantation of a multipurpose room within the facility, handling $10,000 worth of assets in the process• Assisted with logistics and operations in regards to remote retrofitting projects, coordinating with managers across Canada• Supported in the financial and logistical analysis for the relocation of 10 staff members and over $50,000 worth of assets• Initiated meetings and ensured committee members were meeting budget and project timeline constraints while resolving conflict Show less

Edmonton, Canada Area

• Conducted market research and analysis, publishing weekly updates for over 800 clients• Prepared presentation graphics and content for more than 7 public speaking events with over 200 attendees• Assisted in the graphic review and proposed change for the firm’s website, resulting in a rejuvenated design within 8 months• Conducted market research on clientele base, advising in retention and prospecting strategies, resulting in an increased subscription rate of 35%• Supported… Show more • Conducted market research and analysis, publishing weekly updates for over 800 clients• Prepared presentation graphics and content for more than 7 public speaking events with over 200 attendees• Assisted in the graphic review and proposed change for the firm’s website, resulting in a rejuvenated design within 8 months• Conducted market research on clientele base, advising in retention and prospecting strategies, resulting in an increased subscription rate of 35%• Supported operations team in organizing 3 public events by overseeing marketing materials, resulting in 500 to 1,500 attendees Show less

Bachelor Of Commerce (Bcom), Marketing

Undergraduate International Exchange, Business/Commerce, General

Activities and Societies: Global Leadership Program