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WHAT I DO:I empower businesses to stand out, show up, and magnetically attract the right customers through powerful visual marketing strategies.By harnessing the immense potential of visual elements, we ensure your brand not only captures attention but also resonates deeply with your target audience, driving engagement and conversions.HOW I DO IT:The foundation of our approach lies in truly understanding and defining the essence of your business., working closely with you to understand your business, its unique brand identity, and its positioning. We then craft compelling messages and visuals all tailored to evoke the desired emotion and action from your prospects. With us, it’s not about just aesthetics; it’s about communicating your brand's value proposition in the most impactful way.WHO I WORK WITH:Our expertise spans across various sectors, but our ideal clients are those:• Seeking to leverage the power of visual marketing with the right message to attract customers and grow their business,• Business owners and entrepreneurs who understand that in today's digital age, a striking visual presence is as important as the message itself. Understanding the emotional and subconscious messaging visual marketing’s role plays should be at the heart of your marketing for business growth.WHAT PEOPLE ARE SAYING:Our clients consistently praise our ability to transform their branding narratives through visuals. Here's a testament to our work:“Sarah Bates's visual marketing strategies revamped our online presence. Her knack for creating compelling visuals that resonate with our audience has significantly boosted our engagement rates...”MY BACKGROUND:Having started as a graphic designer working in Leeds, to setting up my own design consultancy and teaching graphic design and marketing at college and university level, I've witnessed firsthand the evolution of branding and visual communication in the digital age. This experience, coupled with my passion for visual storytelling, has propelled our shift to a visual marketing consultancy, where we're committed to helping brands shine brighter than ever.CONTACT ME:For a visual marketing strategy that sets you apart, reach out to me at sarah@sarahbatesdesign.co.uk or connect with me right here on LinkedIn.
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Visual Marketing ConsultantSarah Bates DesignCawood, Gb
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Graphic DesignerCree Digital Nov 2009 - Oct 2023Working with Stephen at Orange Crush Digital and currently Cree Digital, we have developed a great relationship. Being able to offer a graphic design, brand and marketing service to complement the digital provision, to their clients is hugely beneficial, ensuring continuity of design and placement. -
Visual Marketing ConsultantSarah Bates Design Jul 2005 - Oct 2023England, United KingdomAs a Visual Marketing Consultant at Sarah Bates Design, I specialise in helping businesses establish the essential foundation blocks for effective visual marketing. Visual marketing encompasses everything your customers see, feel, read, and hear about your business, and I ensure it's right by providing:🔷 Strategic Guidance: Crafting a comprehensive visual marketing strategy tailored to your unique business goals.🔷 Consistent Branding: Developing and maintaining a cohesive brand identity across all touchpoints.🔷 Creative Tools: Equipping you with the right creative tools and designs to make a lasting impact.🔷 Audience-Centric Messaging: Crafting messages that resonate with your target audience and drive engagement.By understanding your unique needs and objectives, I ensure that every design element and marketing effort is strategically aligned. My goal is to help your business attract the right audience through the most appropriate channels, delivering messages that captivate and drive growth.If you're seeking to elevate your brand's visual presence and optimise your marketing strategy, let's connect and discuss how we can achieve your goals together.
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Associate LecturerLeeds Arts University Sep 2016 - Jul 2020Blenheim Walk, Leeds Ls2 9AqI taught and ran 3 short courses which were a great way of developing your skills and there is a wide range of topicsI teach 2 evening classes which are great. Please find our more use these links belowDESIGN AND DIGITAL IMAGING (BEGINNERS)GRAPHIC DESIGN (BEGINNERS)SOCIAL MEDIA MARKETINGI also delivered workshops to 3rd year degree and MA students, as part of the professional practice module. Setting up their website and blogs, content marketing, promoting themselves as professionals in the industry, mindset, prepping for the workplace etc. -
Head Of OperationsNovum Uk Jan 2018 - Mar 2020Leeds, United KingdomNovum's coach and training courses create positive change by supporting growth and development of people and businesses.I first began working with Novum as their designer June 2015 to launch the newly branded Novum. I joined the administration and accounts team in June 2016 whilst continuing to develop their brand and raising awareness through partnership development, marketing collateral, social media and was fortunate to head up the team at the beginning of this year.The tutor team is amazing, they take a deep psychological approach to coaching working with people, teams and organisations and it is truly life changing!
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Associate Lecturer In DesignLeeds Conservatoire Sep 2017 - Jul 2019Leeds, United KingdomAs a dual qualified professional; graphic designer specialising in visual communications and lecturer in design with extensive experience in both fields. I have taught digital imaging sessions, using the Adobe Creative Suite to a wide range of learners with different abilities, on all levels, as well as delivering bespoke digital design training courses to businesses. I bring a wealth of experience and passion for graphic design and use the Adobe Creative Suite as a tool that allows innovation and creativity to be unleashed.I teach night classes at Leeds College of Music - which are brilliant and very cost-effective ways to develop your skills.If you are interested then please get in touch or contact Leeds College of Music - short courses -
Lecturer In DesignSelby College 2000 - Jun 2016As a trained graphic designer working in Leeds, from junior to senior design and then as Studio Manager at a creative design agency, I embarked on a journey that led to a fulfilling career in education. Initially taking a short break as a new mother, I was approached to teach Graphic Design at Selby College due to my exceptional qualities, including passion, organisational skills, and yes, a touch of assertiveness.Concurrently, I managed and operated my own design business, Sarah Bates Design Consultancy. This dual role allowed me to bring my professional experience and live projects into the classroom, enriching my teaching with real-world relevance and giving students insights into the practical applications of design principles.My commitment to education led me to qualify as a lecturer, and for the next 13 years, I played a pivotal role within the Art, Design, and Media department. My teaching repertoire encompassed Graphic Design, Photo Manipulation, Digital Design, and proficiency in the Adobe Suite, as well as professional practice and preparing the students for their university life. I also earned certification to assess and support dyslexic students, recognising their “Super Power” with their incredible high-level of intelligence and creativity.One of my proudest achievements during this time was consistently ranking the BTEC Level 3 Art & Design course among the top three in the country for five consecutive years. This accomplishment opened doors for countless students, facilitating their successful transition to university and careers in design.In addition to my daytime teaching, I dedicated over five years to instructing night classes in digital media. This multifaceted experience, blending professional practice with nurturing talent, has shaped me into an educator with transformative skills and a wealth of experience.
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Frequently Asked Questions about Sarah Bates
What company does Sarah Bates work for?
Sarah Bates works for Sarah Bates Design
What is Sarah Bates's role at the current company?
Sarah Bates's current role is Visual Marketing Consultant.
What is Sarah Bates's email address?
Sarah Bates's email address is sa****@****n.co.uk
What schools did Sarah Bates attend?
Sarah Bates attended Leeds Arts University.
What are some of Sarah Bates's interests?
Sarah Bates has interest in Branding, Promotional Literature, Quality Print Managment, Canvas Design And Bespoke Adobe Training, Signage, Advertising, Exhibition Design And Installation, Logo Identity, Leaflet Design, Graphic Design.
What skills is Sarah Bates known for?
Sarah Bates has skills like Logo Design, Graphic Design, Creative Direction, Indesign, Brochures, Corporate Identity, Graphics, Web Design, Business Cards, Advertising, Flyers, Adobe Creative Suite.
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