Sarah Cobabe Email & Phone Number

Lehi, Utah, United States

- Research, write, and edit articles for the FamilySearch blog that highlight services and product features- work independently and fully remote

- Developed and executed the ongoing marketing plans for E-Studios' clients- Wrote and edited blog posts for various clients across different industries- Managed and responded to customer service emails for E-Studios' clients- Created client content including: emails, copy for webpages, and Instagram reels

St George, Utah, United States

• Managed the vision and execution of marketing efforts for the Amy Mac Style brand
• Established influencer marketing program resulting in new customers and sales
• Developed the weekly Instagram Exclusive Releases to reach new customers
• Conducted surveys and focus groups to refine marketing strategy and messaging
• Worked independently and remotely with the St. George based team

- Created marketing plans for three separate FamilySearch initiatives, including new technological features found on the FamilySearch app- Collaborated with the engineering department to determine target audiences and messaging for the new features - Wrote design briefs for the email, social media, and blog teams with strategically crafted messaging.

Greater Salt Lake City Area

• Planned and executed 4 major book launch events to date alongside Marketing Manager
• Establish and cultivate close relationships with influential bloggers to promote 60+ books
• Collaborate directly with authors for marketing strategy and execution
• Proofread and provide feedback on manuscripts as part of the editorial process
• Direct and supervise marketing interns to manage workload and meet project deadlines
• Coordinate with local print vendors to schedule the… Show more

Greater Salt Lake City Area

• Develop marketing plans for individual books, 4-6 books quarterly
• Create and schedule daily posts for Facebook, Twitter, and Instagram
• Cross-promote books by collaborating within the company and partnering with outside organizations
• Monitor social media platforms and respond promptly to questions or concerns from followers

• Assisted in devolving social media strategy for the national interfaith initiative, Faith Counts
• Created, scheduled, and monitored posts on Facebook, Twitter, Google+, and Pinterest daily
• Wrote 1-3 stories monthly for FaithCounts.com
• Collaborated with Faith Counts team for video production.
• Assisted in planning and executing events, informational tours, and meetings

Greater Salt Lake City Area

• Developed strategic lists of reporters for effective pitching, resulting in articles placed in major publications
• Pitched stories to local newspaper and broadcast outlets, facilitate client interviews
• Supported account executives in preparation for media dinners and trade shows
• Monitored client media coverage, compile monthly reports

St. George, Utah

• Head writer for “Bank on Southern Utah” goodwill, value-promoting community outreach campaign
• Wrote five compelling feature stories in AP Style celebrating community members, published in local magazine
• Created social media plan to promote campaign, wrote posts, monitored feedback
• Interviewed and assisted with on-set video and radio productions

Provo, Utah Area

• Developed regular content for website blog using WordPress regarding fashion trends, color themes, etc.
• Conducted primary market research
• Assisted in developing strategic PR/marketing campaign for new business opportunity

Manhattan, New York

• Represent the office and the Church by giving informational presentations and tours for interfaith and international guests
• Plan international events (e.g. Women’s luncheon, Religious Communicators Committee luncheon, United Nations event)
• Design materials for events with Adobe Creative Suite (e.g. invitations, name tags, welcome signs)
• Represent the office at the United Nations and personally interact with diplomats and their spouses
• Update and maintain office manual

Provo, Utah Area

• Developed strategic communications/marketing plan for first annual fund-raising event, raised $700
• Wrote, pitched, and placed the fundraiser press release in several local news outlets, St. George News website, Dixie State University website, KCSG website
• Drafted additional communications materials (speech, public service announcement, brochure, newsletter, website design)

Provo, Utah Area

• Edited and graded student papers in AP style
• Met with individual students for mentoring
• Worked closely with public relations professor

Provo, Utah Area

• BYU Bradley Public Relations Agency
• Managed the team for the nonprofit client, Holly and Bronco Mendenhall Foundation
• Assisted in execution of two annual fundraisers, Cowboy Ball and Grid Iron Rumble
• Collaborated with Deseret Book editor to compile the fundraising cookbook, Cougar Football Cookbook
• Monitored and updated the foundation’s social media sites
• Managed the team for the nonprofit client, Claremont Mormon Studies Program

Provo, Utah Area

• Wrote two articles weekly covering student awards and campus events
• Published total of 15 stories between the print and online versions of The Universe
• Awarded “Best Beat Reporter” on Campus beat

Springville, Utah

• Assisted planning of the museum’s largest annual fundraiser, Art Ball, raised $16,861
• Wrote and pitched Art Ball press release, published in two major Utah publications, Deseret News and Salt Lake Tribune
• Monitored and assisted different Art Ball committees (e.g. publicity, decorations, catering, entertainment, etc.)

Springville, Utah

• Placed three press releases in local media outlet, Springville Independent News
• Drafted public service announcements, museum newsletter articles, and the museum’s Social Media Outline
• Planned new museum events including College Night, Unbound: a book club for art lovers, and Crafternoon
• Monitored and updated the museum’s social media sites