Sarah Robbins Email and Phone Number

CLIENTS: Starbucks and Seattle's Best Coffee• Lead and inspire the creative development and output of integrated marketing programs that sell Starbucks CPG products in retail.• Lead and oversee all social media creative for Seattle's Best Coffee. Responsible for guiding and elevating the concepts, photography, lighting, post-production and overall execution.

CLIENTS: MillerCoors + Safeway, Kroger, Walmart, Target, Publix, AAFES, Harris Teeter, Food Lion, Meijer, 7-11, Circle K, Speedway, Ralph's, H-E-B, Buffalo Wild Wings, Hooters, Chili's, Caesars Palace, and more.As the digital director on MillerCoors, I led and inspired customer and brand teams to deliver fully integrated, 360 marketing programs, campaigns and innovative digital experiences in retail and online. In other words, we developed smart and creative ways to merge digital and traditional marketing methods together to sell more beer for our brands and retailers.

CLIENTS: MillerCoors, P&G, Starbucks, Pokemon, KelloggAs the User Experience Architect my primary responsibilities encompassed thought leadership, digital strategy, information architecture and designing the digital shopper experience around innovation tests and 360 integrated shopper marketing programs and promotions.• Leading the digital strategy around shopper marketing programs and the tactical touch points throughout the shopper journey.• Concepting innovative and engaging shopper experiences.• Leading user-centered design activities around digital experiences such as understanding customers, defining needs and requirements, designing solutions, prototyping, guiding the final creative and testing.• Day to day consultant on user experience, emerging trends and technology, social platforms, digital and social strategy and user behaviors.defining needs and requirements, designing solutions, prototyping, guiding the final creative and testing.• Mentor team members on users experience, usability and digital creative direction.

CLIENTS: P&G (Bounty, Gillette, Pampers, Tide, Braun) Adidas, Amazon, MillerCoors, Blue Moon, RiteAid, American Family Insurance and more.• Art-directed user-centered designs for websites, landing pages, e-commerce, mobile apps, and media.• Ideation, conception and execution for digital campaigns and promotions.• Performed usability audits on digital properties for brands like Blue Moon, Bissell, Amazon, Pampers and AmFam.• Developed internal efficiencies by improving internal workflow and creating boilerplate templates for recurring requests.• Mentored team members throughout the agency on usability and best practices in digital design.

Commercial and story-driven lifestyle photography.