Sarah Royer

Sarah Royer Email and Phone Number

Creative Product Development & Marketing Executive | 15+ Years in Wellness, Textile, Home Goods, Toy, Furniture & Pet Industries | Expert in Design, Branding, Market Research & UX | Proven Success with Major Retailers @
Sarah Royer's Location
Seattle, Washington, United States, United States
Sarah Royer's Contact Details

Sarah Royer personal email

n/a
About Sarah Royer

Creative Product Development and Marketing Executive with 15+ years in wellness, textiles, home goods, toys, furniture, and pet industries. Achieved 150% of sales target and $3.4M in new revenue in a single quarter. Spearheaded new product initiatives, generating $2.12M in first-year sales and boosting brand awareness by 54%. Directed product launches, resulting in 112% sales growth and a 50% market share increase. Managed licensing contracts, leading to a 50% sales increase. Successfully launched products with leading retailers like Macys, Nordstrom, and Bed Bath and Beyond, driving 52% revenue growth to $3.42M Proven product and visual design expertise, market research, branding, and UX design.Deeply passionate about creating loved and trusted products that help people experience a more meaningful life.

Sarah Royer's Current Company Details
BedVoyage

Bedvoyage

Creative Product Development & Marketing Executive | 15+ Years in Wellness, Textile, Home Goods, Toy, Furniture & Pet Industries | Expert in Design, Branding, Market Research & UX | Proven Success with Major Retailers
Sarah Royer Work Experience Details
  • Bedvoyage
    Vp Of Product Development
    Bedvoyage Jan 2018 - Present
    Woodinville,Wa
  • Rocket Farms, Inc.
    Manager Of Product Development
    Rocket Farms, Inc. Feb 2013 - Jan 2018
    San Francisco Bay Area
    I develop complete seasonal and everyday product lines with a focus on hard goods in the floral industry. I specialize in trend and market research, conceptual design, and the end-to-end manufacturing process. The products I create are tailored to each retailer and can be found at Walmart, Costco, Safeway and Trader Joe's, etc.
  • Platinum Pets Inc.
    Creative Director/ Product Development
    Platinum Pets Inc. Sep 2010 - Jan 2013
    Greater Los Angeles Area
    As the creative director of a pet accessory startup I oversaw the creation and launch of all product lines in trendy bright designs based on latest power-coating technology. Products are carried by major retailers including Petco and PetSmart. I extended the brand into the launch of QR SmartTag technology enhanced leashes that support finding lost pets. I also oversaw licensing and product partnerships with major entertainment companies such as Disney and Warner Brothers Studios.
  • Toymato.Com
    Creative Director/Marketing/Buyer
    Toymato.Com May 2007 - Dec 2012
    I was the co-founder and creative director of an educational product startup focusing on sustainability and was supplemented in K-5 classrooms across the US. I oversaw product development of classrooms kits, activity books, and an animated video series on gardening and recycling. Toymato was the winner of the 2012 Teachers’ Choice Award.
  • Animal Cell Therapies
    Creative & Marketing Director
    Animal Cell Therapies Feb 2008 - Oct 2010
    I created and launched a new line of nutraceutical products for veterinary pharmaceutical company ACT, carried by major retailers such as PetSmart and vet clinics across the U.S. I oversaw all creative parts including brand strategy, design, packaging, and marketing. I worked with the CEO on go-to-market strategies and strategic partnerships.
  • Zebra Hall
    Creative Director/Marketing/Buyer
    Zebra Hall Jun 2003 - May 2008
    As the lead buyer for online retail startup Zebra Hall, I led the sourcing and design of international toys. I visited all annual major international toy trade fairs and formed partnerships with manufacturers ranging from artisanal to major toy companies. I created the bi-annual Zebra Hall catalog and oversaw marketing and design of Zebra Hall branded toys. Zebra Hall was featured in lead national magazines and the Dustin Hoffman movie Mr. Magorium's Wonder Emporium.

Sarah Royer Skills

Entrepreneurship Creative Direction Management Brand Development Graphic Design Marketing Communications Art Direction Advertising Marketing Strategy Customer Service Leadership Social Media Marketing Marketing

Sarah Royer Education Details

Frequently Asked Questions about Sarah Royer

What company does Sarah Royer work for?

Sarah Royer works for Bedvoyage

What is Sarah Royer's role at the current company?

Sarah Royer's current role is Creative Product Development & Marketing Executive | 15+ Years in Wellness, Textile, Home Goods, Toy, Furniture & Pet Industries | Expert in Design, Branding, Market Research & UX | Proven Success with Major Retailers.

What is Sarah Royer's email address?

Sarah Royer's email address is sr****@****rms.com

What schools did Sarah Royer attend?

Sarah Royer attended Iowa State University, University Of Washington, Coursera, Vancouver Film School.

What are some of Sarah Royer's interests?

Sarah Royer has interest in Power Yoga, Nutrition, Art, Architecture, Running, Product Design.

What skills is Sarah Royer known for?

Sarah Royer has skills like Entrepreneurship, Creative Direction, Management, Brand Development, Graphic Design, Marketing Communications, Art Direction, Advertising, Marketing Strategy, Customer Service, Leadership, Social Media Marketing.

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