Sarah Silberg work email
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Sarah Silberg personal email
Sarah is a Senior Analyst at Accenture based in Philadelphia with a passion for helping clients transform their digital journeys by gathering requirements, analyzing internal processes and capabilities, and designing and activating marketing operating models and new ways of working. She specializes in Change Management, Business Capability Mapping & Maturity Model, Training Enablement, Op Model, Process Redesign, MarTech, and Roadmap Design.She graduated from Drexel University, where she received a B.S. in Marketing & Business Analytics with a concentration in Brand & Reputation Management and was a student athlete. Prior to Accenture, Sarah worked at the Philadelphia Energy Company as a Business Analyst, Comcast Business as an Enterprise Marketing Specialist and SAP on their North American Marketing and Global PreSales teams.In her free time, you can find Sarah exploring new cities, trying out the newest restaurant in town or spending time with her family & friends.
Matcha Raye Media
View- Website:
- publicishealth.com
- Employees:
- 2866
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Owner And FounderMatcha Raye MediaPhiladelphia, Pa, Us -
Change Management ManagerPublicis Health Oct 2024 - Present -
Digital Marketing ManagerSarah Silberg Socials Apr 2022 - PresentPhiladelphia, Pennsylvania, United States• Developing and executing comprehensive social media strategies tailored to each client's unique goals, target audience, and industry trends.• Creating engaging and relevant content across various social media platforms, including but not limited to Facebook, Instagram, Twitter, LinkedIn, and TikTok.• Managing social media accounts, ensuring consistent posting schedules, responding to comments, and fostering meaningful interactions with followers.• Utilizing data analytics tools to track key performance indicators, measure campaign effectiveness, and make data-driven adjustments for optimal results.• Collaborating with clients to understand their brand voice, messaging, and marketing objectives, translating them into impactful online content.• Implementing paid advertising campaigns to maximize reach, engagement, and conversions, while staying within allocated budgets.• Staying current with social media trends, algorithm updates, and emerging platforms to continually innovate strategies and maintain a competitive edge.• Providing regular performance reports to clients, showcasing the growth, engagement, and ROI generated from social media efforts.• Managing a diverse client portfolio, handling up to 5 clients simultaneously, and ensuring their individual needs and expectations are met.
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Senior Content & Consulting StrategistAccenture Nov 2023 - Oct 2024-Lead a scalable, proof-of-concept project utilizing a GenAI Marketing tool to improve waysof working for Fortune 500 companies; resulting in two $500k+ additional investment inproject sales.-Conduct in-depth research, develop business strategy, and lead internal meetings withcross-functional global development team to ensure alignment on business requirementsand best practices.-Create strategic recommendations for marketing tool utilization and enhancement toimprove business workflow and reduce content development time by 50% for clients.-Execute a series of comprehensive workshops and group trainings ranging from 5 to 10participants related to tool usage; outlining key client requirements, and road mapping forupcoming phases. -
Lead Brand Project ManagerAccenture Jan 2022 - Dec 2023-Led the development and execution of a rebrand of the North American AnalystDevelopment Program by refurbishing marketing assets(including content and copy forweb, social, email, and video), targeting over 8,000+ analysts, and increasing the programengagement rate by 47%.-Advised 10 key program stakeholders, including website managers, newsletter editors, andothers, to align marketing strategies and omnichannel materials with the overall brandvision. -
Omni-Channel Marketing Senior AnalystAccenture Oct 2022 - Oct 2023-Managed a cross-functional team of 10 global professionals to provide end-to-end planning,strategy, and campaign execution for over 50 Salesforce Marketing Cloud (SFMC) to increasecustomer acquisition across six multinational pharmaceutical brands.-Coordinated and led weekly client and internal meetings to analyze campaign performance,identify key optimization opportunities, and provide campaign planning guidance. -
Global Marketing Change Management AnalystAccenture Jul 2021 - Sep 2022-Developed and implemented an operating model for the Global Events team based onclients' needs, budget, and defined KPIs.-Provided targeted recommendations to standardize protocols for the Global Eventapplication system, which increased efficiency and optimized workflow by 25%. -
Global Presales Program SpecialistSap Nov 2020 - May 2021Newtown Square, Pennsylvania, United States-Created training materials for Global PreSales SMEs on On-Prem and Cloud products.-Facilitated quarterly SME maintenance and program workshops, which led to an ROIincrease of 2%. -
Teaching AssistantDrexel University'S Lebow College Of Business Jan 2021 - Mar 2021Philadelphia, Pennsylvania, United States -
Brand RepresentativeCamilla Limón Oct 2020 - Jan 2021 -
PresidentOrder Of Omega Jan 2020 - Dec 2020• Facilitate executive board meetings prioritizing organization growth, involvement, and community • Increased involvement and brand recognition on campus leading to a 50% membership boost
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Vice PresidentDelta Phi Epsilon Dec 2019 - Dec 2020Philadelphia, Pa, United States• Allocate annual budget of $70,000, maintain financial records, and present biweekly financial reports• Manage five direct reports including Risk Management, Director of Finance, Fundraising, and Aramark chairs to enable the chapter to host events and raise money for our philanthropies -
Digital Demand & Strategic Programs Marketing At SapSap Mar 2020 - Sep 2020Newtown Square, Pennsylvania, United States-Designed landing pages for over 12,000 dormant and net new customers, featuring multipleproduct solutions with dynamic, targeted content based on audience customization.-Led the development of an omnichannel brand awareness campaign consisting of digital,social, and print assets targeting potential Gen-Z customers. -
HostessCo-Op Restaurant And Lounge Sep 2019 - Apr 2020Philadelphia, Pa
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Comcast Business Enterprise Marketing Co-OpComcast Business Apr 2019 - Sep 2019Greater Philadelphia Area• Spearheaded product launch campaign in tandem with stakeholders from sales, product marketing, and corporate communications• Utilized sales nurturing to increase lead open rate by 77% correlating to a 5% boost in revenue • Researched and provided recommendations to Marketing Communications team on B2B social media strategies• Curated three sales education newsletters highlighting industry trends to support the product sales team• Wrote a Comcast Business promotional program copy designed for employees of Fortune 1000 customers• Built 30+ campaigns in SalesForce to track marketing efforts and report ROI -
HostessStephen Starr Restaurants Jan 2019 - Apr 2019Greet and check in guests at El Rey restaurant using Open Table. Seat guests based on availability and preferences and take notes on table status (i.e. seated, drinks, entree) to keep reservation times and seat walk-ins. I also speak with guests on the phone to make reservations and accommodate any special needs. -
Student AthleteDrexel University Sep 2017 - Mar 2019 -
Drexel University Lebow College Of BusinessDrexel University'S Lebow College Of Business Sep 2016 - Jun 2017Philadelphia, Pa -
Board Of Social Media AdvisementDrexel University'S Lebow College Of Business Nov 2016 - May 2017Philadelphia PaWorks to keep prospective students engaged with the LeBow College of Business in their final months deciding which school they will attend. Collaborating with the Dean, advisors, in addition to six other students to make decisions on how to achieve our goal.
Sarah Silberg Skills
Sarah Silberg Education Details
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Business Analytics And Marketing -
Marketing -
Selling Skills And Sales Operations
Frequently Asked Questions about Sarah Silberg
What company does Sarah Silberg work for?
Sarah Silberg works for Matcha Raye Media
What is Sarah Silberg's role at the current company?
Sarah Silberg's current role is Owner and Founder.
What is Sarah Silberg's email address?
Sarah Silberg's email address is sa****@****ure.com
What schools did Sarah Silberg attend?
Sarah Silberg attended Drexel University, Esce International Business School, Fie: Foundation For International Education.
What skills is Sarah Silberg known for?
Sarah Silberg has skills like Microsoft Word, Leadership, Powerpoint, Research, Public Speaking, Project Management, Lifeguarding, Microsoft Office, Microsoft Excel, Customer Service, Social Media, Time Management.
Who are Sarah Silberg's colleagues?
Sarah Silberg's colleagues are Jeanie Caggiano, Anna Eapen, Msc, Pulama Bose, George Starr, Danielle Farero, Dave Vestal, Liz Cain.
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Sarah Silberg
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