Sarah Watson Email and Phone Number
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Marketing professional with over 10 years of luxury fashion industry experience in London and Sydney. I have a comprehensive understanding of international markets, including Europe, Middle East, UK, New Zealand and Australia. Currently based in Sydney, Australia.Can-do, positive attitude and strong work ethic with an omnichannel, customer first approach to traditional retail marketing. Skilled in marketing, project management, communications, digital strategy and customer loyalty. With a Bachelor of Arts (B.A.) in Fashion Marketing and Branding from Nottingham Trent University.
Jlr Australia
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Client Care Programs LeadJlr Australia May 2024 - PresentSydney, New South Wales, Australia -
Retail Experience ManagerJaguar Land Rover Australia Jan 2023 - May 2024Sydney, New South Wales, AustraliaReporting directly to the Head of customer experience, i was responsible for the national retail marketing activity across Australia. For Range Rover, Defender, Discovery & Jaguar.Key achievements include:Established and imbedded a national retail marketing process, with a focus on our brands modern luxury future across 40 retailers.Established a new asset management system, implemented guidelines and standardised marketing toolkits for retail network.Managed agency support to deliver daily feedback and retail marketing support for 40 retailers.Localised Global and National Marketing strategies for the Australian market and local retail network.Managed and launched transformation of dealer websites. -
Retail & Wholesale Marketing ManagerAje. Jul 2021 - Jan 2023Sydney, New South Wales, AustraliaReporting directly to the Marketing Director, I was responsible for global retail and wholesale marketing activity for both Aje and AJE ATHLETICA.With 3 direct reports.Key achievements include:Launching 25 Aje & AJE ATHLETICA stores in 15 months across Australia and New Zealand.Launching Aje into the UK market with Selfridges and Harrods pop-up stores.Built and fostered strong working relationships with all wholesale partners domestically and internationally across 25 countries.Project management of business wide promotions and market leading activity.Analysis and regular reporting on marketing performance to key business stakeholders.Development and implementation of go to market retail marketing strategy.Development and implementation of ATL and BTL activity to promote business growth and brand awareness.Development and implementation of Customer and influencer loyalty scheme.Complete budget management for international, wholesale and domestic retail marketing departments.Developing and managing brand partnerships.____Aje |Founded in 2008 by best friends Adrian Norris and Edwina Forest, Aje is a contemporary Australian fashion brand dedicated to raw beauty, tough femininity and effortless cool.As pioneers of Australia’s quintessential coastal to urban style, find Aje’s signature in a curated mix of effortless essentials and statement occasion pieces, each crafted with luxurious sensibilities.Shop the latest collection: https://ajeworld.com.au/collections/new-arrivalsAJE ATHLETICA |Powered for performance. Styled for the streets. Activewear created through the lens of a fashion house.Shop the latest collection: https://ajeworld.com.au/collections/athletica-new-arrivals -
Pr & Marketing ManagerRachel Gilbert Mar 2021 - Jul 2021Sydney, New South Wales, AustraliaReporting directly to the Founder and Chief Creative Officer, I was responsible for PR, Retail and Wholesale marketing communications, Social, Paid Social, Affiliate networks, UX, ecommerce and brand communications.Key achievements include:Complete overhaul of ecommerce experience, implementation of stock in stores function, pre-order process, update of user experience and online returns process.Implementation of affiliate network.Management of digital strategy, graphic design and web developer contractors.Liaison and key contact for paid social agency.End to end management of content creation.Implementation of influencer programme.____Rachel Gilbert offers refined tailoring and craftmanship within Eveningwear, RTW and Bridal.The Rachel Gilbert signature style has revolutionised social dressing, introducing a contemporary approach to design and styling. From the designers studio, through to the skilled craftsmanship of artisans, each piece is constructed with elegant sophistication and confidence.Shop the latest collection: https://www.rachelgilbert.com -
Brand Communications ManagerKurt Geiger Feb 2019 - Nov 2020London, England, United KingdomReporting to Global Brand and Customer Experience Director and Head of Brand Communications, I was responsible for the global go-to-market marketing strategy and communications for the globally renowned brand, Kurt Geiger.With 1 direct report.Key Achievements include:- Complete support to wholesale, franchise and luxury concession channels in 18 countries, bringing innovation to traditional marketing activations.- Implemented an integrated creative yet commercial, own-brand marketing and content plan across all Kurt Geiger channels.- Managed the complete Marketing budget (including content creation, retail activations and wholesale COOP marketing initiatives)- Established the Kurt Geiger corporate social responsibility team “Kurt Cares” and worked collaboratively to create a robust internal and external programme of activities to further improve the brands environmental impact and community actions.____Kurt Geiger is a global footwear and accessories brand, available in 18 Countries.The brand has an inclusive, creative vision powered by kindness.No matter where you are in the world, we want to embolden our customers to be true to themselves and confident, the London way. Shop the latest collection: https://www.kurtgeiger.com/new-in -
Marketing ExecutiveTed Baker Oct 2017 - Jan 2019London, United KingdomReporting to ROW Marketing manager, I was the key stakeholder/guardian for all global seasonal campaigns both offline & online for these markets, UAE, KSA, Kuwait, Bahrain, Qatar, India, France. Liaising daily with key partners and stakeholders globally on retail marketing, global campaign management, CRM & Ecommerce, Paid social media.Key achievements include:- Retail Activity Management - ensuring robust planning, timely delivery and full evaluation of each activity.- Launching the brand into a new Market - New Delhi, India. Achieving +48% vs target sales in the first week.- Launching the new Eid and Ramadan women's collection in the Middle Eastern market, collaborating with Marie Claire Arabia to create content and support the launch.____Ted Baker London is a global lifestyle brand, available in 40 countries that offers menswear, womenswear, kidswear, accessories, and cosmetics. Renowned for unswerving attention to detail and a quintessential British sensibility, it delivers that certain something a little out of the ordinary.Shop the new collection: https://www.tedbaker.com/uk/summer-collection -
Marketing CoordinatorOasis Fashion Mar 2017 - Oct 2017London, United KingdomReporting directly to the Head of Marketing, I was responsible for go to market marketing communications and activities for leading UK highstreet retailer, Oasis.Key achievements include:- Spearheading the creation of the first Autumn Winter Customer preview event for the brand. A multi location event for both press and customers, delivering above expectation and achieving +200% sales results. -
Interim Marketing ManagerOasis Fashion Sep 2016 - Mar 2017London, United KingdomReporting directly to the Head of Digital & Customer Experience, I was responsible for go to market marketing communications and activities for leading UK highstreet retailer, Oasis.Key achievements include:- Development of global campaign creative including sourcing team, location, styling and sample management- Launched new franchisees in Europe & the Middle East. Working with those teams to effectively market to new audiences.- Complete budget management and ownership- Implementation of Oasis "Love letters" campaign, gaining +40% increase on accessory sales over 4 weeks and increasing brand engagement. -
Pr & Marketing AssistantOasis Fashion Jul 2015 - Sep 2016London, United KingdomReporting directly to the Head of Marketing, I was responsible for go to market marketing communications and activities for leading UK highstreet retailer, Oasis.Key achievements include:- Complete end to end management of marketing initiative and mobile store, Bessie the Bus.- Coordinating all product marketing strategies - creating go to market strategy & cross channel collaboration to implement.- Initiated weekly cross-channel meetings to communicate status and encourage collaborative working -
Marketing AssistantOasis Fashion Mar 2014 - Sep 2014London, United KingdomReporting to Marketing Manager, I was responsible for brand, marketing and customer experience at one of the UK's most successful women's highstreet brands, Oasis Fashion.Key achievements included:- Key marketing contact for 85 UK & Ireland stores- Managed and delivered approximately 4 in store events per month. Alongside full and comprehensive store communications as well as SWOT evaluations per event.- Optimised invoice processing & organisation throughout the Mar-Coms department, by introducing an Excel tracking document for all invoices.- Built relationships with key stakeholders across the business to best support the retail environment including social media, Visual merchandising, buying, merchandising, Ecommerce and Design.- Briefed and managed all in store marketing collateral- Owned and implemented the annual marketing calendar- Presented weekly to key stakeholders on the successes - Supported the PR team and press days -
Buyers Administrative AssistantEde & Ravenscroft Jul 2013 - Dec 2013London, United KingdomReporting directly to Buying Manager, I was responsible for managing admin for the buying department.Key achievements include:- Raising new P.O's for SS14 collection- Presenting stock and sales reports to key stakeholders- Initiating delivery schedule and range plan- Creating mood boards and inspirational board for future collections- Raising products and writing product descriptions for online collections- Support at London Collection Mens event - model casting, dressing and chaperone. -
Retail Sales ConsultantEde & Ravenscroft Jun 2013 - Sep 2013London, United KingdomInternationally proclaimed designers stocked: Armani, Max Mara, Paul Smith, Amanda Wakeley, Sportmax, Anya Hindmarch, Lulu Guiness and Sophie Hulme.
Sarah Watson Skills
Sarah Watson Education Details
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Brentwood County High School -
Fashion Marketing And Branding
Frequently Asked Questions about Sarah Watson
What company does Sarah Watson work for?
Sarah Watson works for Jlr Australia
What is Sarah Watson's role at the current company?
Sarah Watson's current role is Client Care Programs Lead at Jaguar Land Rover.
What is Sarah Watson's email address?
Sarah Watson's email address is sa****@****res.com
What is Sarah Watson's direct phone number?
Sarah Watson's direct phone number is +161933*****
What schools did Sarah Watson attend?
Sarah Watson attended Brentwood County High School, Nottingham Trent University.
What are some of Sarah Watson's interests?
Sarah Watson has interest in Innovation, Children, Skiing, Travelling, Films, Trends, Pop Culture.
What skills is Sarah Watson known for?
Sarah Watson has skills like Retail, Teamwork, Marketing Communications, Marketing, Branding And Identity, Marketing Strategy, Social Media, Communication, Customer Service, Time Management, Innovation, Dependable Team Player.
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Sarah Watson
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Sarah Watson
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Sarah Watson
Greater Sydney Area
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