I am passionate about helping our clients grow their brand & their business. We specialize in custom & branded merchandise, using our expertise in marketing to align your branded merchandise strategy with your business goals. Williams Advertising also offers digital and social media marketing services, content and message development, graphic design, and media and community relations.

I am the Director of Business Development for Williams Advertising Co. In this role, I am responsible for growing the promotional products sales division. In March of 2015, I started the marketing services division for Williams Advertising. Marketing strategy, event management, graphic design, media relations, web and social media management fall under my direction.

As Manager, National Accounts for Avail Move Management my responsibilities included the strategy and development of Avail’s client services, the marketing and business development related to Avail’s services to both Atlas agents and potential customers, and the relationship management of Avail’s clients. Responsible for the Business Development & Client Services division of Avail, this included reporting, supply chain management, audit, post-move evaluation, policy, and contract management services as well as the development and marketing of the lump sum program.

Managed partnership programs including AAA, The PGA of America, Keller Williams, and Real Living. Key team member in implementing an intranet site for use as a sales and marketing resource for agency network. Coordinated and attended industry trade shows, corporate events, including managing supplier network annually for van line convention, and local events. Responsible for implementing Move for Hunger initiative at the van line level. Other responsibilities included social media management, video creation, media relations and press releases, involvement with search engine optimization and lead generation, management of call center, and marketing support for information technology department.

Responsible for the development of websites, sales material, promotional material and corporate video as support to sales staff. Event coordination resulting in attendance increases as well as sales during annual conference. Supervised design and completion of new 1200 square foot tradeshow booth. Initiated design of Promotional Resources Catalog, increasing selections from 8 to 40 options for college bookstore customers. Additionally served as marketing support to other C.A. Jones companies as needed.

Marketing intern for the Tourism Director in Hopkinsville, KY. Helped with promoting the Christian County area. Designed ads for maps, magazines, and flyers. Administered an Economic Impact Survey with the KY Sports Authority for a baseball tournament, including distributing surveys and analyzing research results along with KYSA. Created press releases and communication with community members. Attended community functions, including Convention and Visitors Bureau meetings, Chamber of Commerce functions, and the 2007 Media Marketplace hosted by the KY Department of Tourism.