Sara Nelson

Sara Nelson Email and Phone Number

Director of Marketing | Leadership and Strategy for Nonprofits | Driven to Disrupt Global Poverty @ CHOICE Humanitarian
west jordan, utah, united states
Sara Nelson's Location
Salt Lake City, Utah, United States, United States
Sara Nelson's Contact Details

Sara Nelson personal email

n/a

Sara Nelson phone numbers

About Sara Nelson

I propel progress for impactful causes. Over my career, I’ve generated millions of results for regional, national, and global initiatives. 10+ years of marketing leadership and strategy for purposeful organizations. 15+ years of experience across dozens of marketing channels and platforms. My biggest strengths: analyzing challenges, articulating gaps, and leading teams to execute solutions with measurable outcomes. My best soft skill: being both a forest person and tree person. My personal belief: the impossible becomes possible with connection and action. I’m passionate about poverty elimination, education access, and equity for women. Some interesting things about me: I ride my Harley-Davidson motorcycle on occasion, I teach a weekly hip hop dance fitness class, and I love cookies and potatoes (but not together... wait, unless...).

Sara Nelson's Current Company Details
CHOICE Humanitarian

Choice Humanitarian

View
Director of Marketing | Leadership and Strategy for Nonprofits | Driven to Disrupt Global Poverty
west jordan, utah, united states
Website:
choicehumanitarian.org
Employees:
90
Sara Nelson Work Experience Details
  • Choice Humanitarian
    Director Of Marketing
    Choice Humanitarian Apr 2021 - Present
    Salt Lake City Metropolitan Area
    As the director of CHOICE Humanitarian's marketing, branding, and communications, I have the honor of supporting underserved communities build a path out of poverty. 1.3 billion people living in world poverty wake up every morning with limited or no options. This means they lack basic human needs—food, water, housing, healthcare, education, economic opportunities, and more. But it doesn't have to be that way. CHOICE Humanitarian reduces poverty by expanding choice. Every day, I'm inspired by the resilience of rural community members and the generosity of donors, supporters, and corporate partners. I truly believe that together, we can bring choice, hope, and change to the world.
    View
  • Boncom
    Brand Director | Director Of Social Media & Influencer Marketing
    Boncom Jan 2019 - Apr 2021
    Salt Lake City, Utah, United States
    Mobilize teams and working groups to execute marketing plans for the agency’s top purpose-driven clients in the community, state, religion, and education sectors. Lead and collaborate cross-functionally with research, strategy, analytics, creative, PR, and paid media.Generated 2m+ social actions (174% digital engagement increase YOY) for the 6-week #LightTheWorld global service initiative that included the press-featured Giving Machines (over $6 million in donations to 45 international and local charities) and daily “acts of service” challenges (900k+ participants).Increased by 356% the average website clicks from social media over the previous 5-month period for a suite of dual language social media accounts with 8m+ social followers. Defined the brand objectives, restructured the user journey funnel and acquisition process, overhauled the messaging approach, organized trackable analytics and audience insights, and built a 6-department production and approval workflow.Orchestrated the assembly of 300 household cleaning kits for refugee families as part of an influencer showcase service project with 100+ brand advocates (40 million social followers). Nurtured the influencer activations to secure authentic content creation of self-captured videos with 1m+ social media engagements.Enhanced the rebrand of a suicide prevention platform by partnering with 6 influencers to create sensitive, empathetic, and informative posts on suicide and mental health, resulting in 400k+ impressions and 500+ comments.
    View
  • Byu Broadcasting
    Senior Digital Marketing Manager
    Byu Broadcasting Jul 2015 - Jan 2019
    Provo, Utah Area
    Directed a 5-person in-house digital, social media, and influencer marketing team and 3 out-of-house marketing agencies in daily paid and organic strategies for over 13 network TV show brands centered on “see the good in the world” entertainment.Accelerated mass reach brand exposure—4.4 million Facebook views and 37k Facebook shares—by initiating the systematic repurposing of episodic content from the service-centered TV show, Random Acts, for social media consumption. This included formulating video “hook” tactics, devising endslate creative, and providing editing feedback to editors and partnered production companies.Earned 1m+ unique visitors to websites and platforms and 36k+ app install conversions. Deployed a robust marketing mix (paid social, display, retargeting, paid email, and platforms) and administered continuous testing and optimization.Maximized up to 3,800% increases in social media followers on top TV show accounts YOY by developing a replicable social media content creation system that synergized Trello/Jira/Sprint-style project management processes, incorporated weekly brainstorms, and streamlined content planning.Secured a Parents.com homepage feature for an ancestor-inspired photoshoot and video series involving 7 YouTube/Instagram influencers (with followings ranging from 190k to 2.6m) who constructed over 38 posts across YouTube, Instagram, Twitter, and Facebook that drove 19k+ unique visitors to the website.
    View
  • Jane.Com
    Social Media Analyst
    Jane.Com Jul 2014 - Jul 2015
    Lehi, Utah
    Directed the daily implementation of social media marketing campaigns to audience of over 1/2 million social followers across 6 social networks. Overhauled Facebook organic marketing strategy, resulting in 100-300% increases in Facebook KPIs and a 240% increase in trackable revenue month-to-month. Instituted multi-level analytics reports to benchmark progress, evaluate goals, and define areas of growth. Helped organize and execute a cross-platform charity initiative involving B2B partner, customers, and bloggers, generating $18,000 in donations to a national nonprofit organization. Augmented content marketing strategy by identifying optimal content for social posts, blog posts, and videos. Implemented a recurring blogger outreach event series that established community networking connections for the brand and generates digital content for publicity and brand awareness.
    View
  • U.S. House Of Representatives
    Congressional Intern
    U.S. House Of Representatives Jul 2008 - Aug 2008
    Washington D.C. Metro Area
    Compiled a transnational comparison of poverty measures; reviewed, researched, and analyzed U.S. antipoverty policy proposals; composed summary reports of social policy conferences and forums; edited vital documents such as hearing transcripts and preliminary Green Book chapters; assisted in congressional subcommittee hearings.
    View

Sara Nelson Skills

Social Media Marketing Facebook Social Media Seo Email Marketing Social Networking Public Speaking Blogging Advertising Marketing Online Advertising Online Marketing Project Management Microsoft Office Photoshop Higher Education Digital Marketing Graphic Design Lead Generation Indesign Editing Search Engine Optimization Social Media Advertising Web Marketing Smo Copy Editing Content Strategy Web Design Influencer Marketing

Sara Nelson Education Details

Frequently Asked Questions about Sara Nelson

What company does Sara Nelson work for?

Sara Nelson works for Choice Humanitarian

What is Sara Nelson's role at the current company?

Sara Nelson's current role is Director of Marketing | Leadership and Strategy for Nonprofits | Driven to Disrupt Global Poverty.

What is Sara Nelson's email address?

Sara Nelson's email address is sa****@****byu.edu

What is Sara Nelson's direct phone number?

Sara Nelson's direct phone number is +180138*****

What schools did Sara Nelson attend?

Sara Nelson attended Brigham Young University, Brigham Young University.

What skills is Sara Nelson known for?

Sara Nelson has skills like Social Media Marketing, Facebook, Social Media, Seo, Email Marketing, Social Networking, Public Speaking, Blogging, Advertising, Marketing, Online Advertising, Online Marketing.

Who are Sara Nelson's colleagues?

Sara Nelson's colleagues are Joanne Searcy, Juan Alducin, Alex Gomes, Irma Aurora Castillo Cordova, Oreu Lugogo, Pablo Raul Andrade Andrade, Monika Lujan.

Not the Sara Nelson you were looking for?

View similar profiles

Free Chrome Extension

Find emails, phones & company data instantly

Find verified emails from LinkedIn profiles
Get direct phone numbers & mobile contacts
Access company data & employee information
Works directly on LinkedIn - no copy/paste needed
Get Chrome Extension - Free

Aero Online

Your AI prospecting assistant

Download 750 million emails and 100 million phone numbers

Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.