Sara Vazquez Valdivielso Email & Phone Number

Madrid, Es

Madrid, Community Of Madrid, Spain

Tink is the market leader in open banking, enabling banks, fintechs and merchants to build data-driven financial services. Whether that’s making account-to-account payments, onboarding new customers, making better credit decisions or creating money management tools. A wholly owned subsidiary of Visa, Tink has over 6,000 connections to banks with the ability to reach hundreds of millions of people across 19 markets. Since its creation in 2012, Tink has powered the pioneers of open banking and now serves some of the world’s largest financial institutions, taking processes that are filled with friction and replacing them with seamless experiences that eliminate complexity for consumers.

Barcelona, Catalonia, Spain

As a Marketing Strategy and Operations Manager based in the headquarter of the global education franchise Wall Street English, I worked closely with Business Owners, General Managers and Marketing Directors across the 30 Wall Street English Territories in Africa, Asia, Europe, Latin America, and the Middle East, advicing, steering, devising and delivering bespoke Marketing that drove profitable sales in diverse business scenarios, increasing the Global Brand equity and footprint.Since 1972, Wall Street English has helped people achieve their dreams of learning English. Utilizing both company-owned and franchised centers, Wall Street English currently has over 400 learning centers located in 28 territories and has provided instruction to over 3 million students.

London, United Kingdom

As the Group Digital Marketing Manager, based in the corporate headquarters, I led the global performance-marketing strategy, potentiated and evangelised digital best practice and supported marketing teams around the world with innovation, result-oriented initiatives and data.Hays is the world’s leading specialist recruiting firm. Hays has over 47 years of experience, a team of over 8,000 people worldwide and a network of more than 237 offices in 33 countries. Specialist recruitment consultants work across a wide variety of sectors, finding the right person for the right job in a broad range of specialist areas.

London

Heading the Online Channel performance in France and Spain, with new customers and revenue targets. I defined and executed the digital marketing plan, focusing on attracting new customers (SEM, SEO, Social Media, Affiliates, Email marketing, Content, Blogs), optimizing the customer journey efficiency (landing pages, website) and upselling existing customers (new offers definition and client communication). Line managed a marketing specialist and owned the relationship with a digital agency.The Lebara Group is a telecommunications company providing services in many countries around the world, using the mobile virtual network operator business model. Lebara Mobile provides Pay As You Go mobile SIM cards, targeted towards the needs of international and migrant communities.

London, United Kingdom

Managed Search Engine Marketing (SEM) accounts across 5 European countries. I was managing accounts with over 50 million keywords and an annual 8 figure spend, with P&L responsibility for the markets.Successfully led and executed the restructure of two of the oldest accounts which significantly improved profitability and Quality Score. The innovations that I added were well received and globally adopted across markets. I also improved the accounts’ performance by creating a high level of segmentation, and A/B testing every feature and setting in the accounts.I developed a close collaboration with the engineering team to streamline processes and internal tools. As one of the first european team members, I created and led several proposals to improve team collaboration between international offices across the globe.TripAdvisor is the world's largest travel site, enabling travellers to plan and have the perfect trip. TripAdvisor offers trusted advice from real travellers and a wide variety of travel choices and planning features (including Flights search, TripAdvisor Mobile and TripAdvisor Trip Friends) with seamless links to booking tools.

I was responsible for the acquisition of new customers and optimization of sales channels through Search Engine Marketing, Social Media, vertical search engines, affiliate marketing and media cooperation for the Spanish market. I managed regular customer communication (newsletters, press releases, website) and press inquiries. In September 2009, I led the launch of the local Spanish site (www.experteer.es) through an extensive market research and Go-To-Market strategy, involving market sizing analysis, competitors research, brand positioning and value proposition definition. I translated the website from German and English into Spanish. I directly supervised 3 junior marketers.Experteer GmbH is an innovative start-up within the publishing group Georg von Holtzbrinck, one of Europe’s leading media companies. Providing a premier career service for the high-end job market, Experteer connects leading professionals to their next career move.

Successfully managed and coordinated different interdepartmental and cross-functional projects such as technical implementations of new product and service developments, price promotions and statistics. I was the main point of contact for HR consultants and recruiters in the Spanish market, generating new cross-selling opportunities, providing product training and customer support.

Munich Area, Germany

Based in the corporate headquarters, I created news and articles for internal purpose; managed Intranet content and design; adapted documents and marketing materials to make it consistent with corporate identity standards.Researched competitors market and key performance indicators in order to create an informative internal Market Analysis Manual.

Madrid Area, Spain

Coordinated international business congresses, international fairs and government events.Provided translation services in four languages (English, Italian, Spanish, German)

Madrid Area, Spain

Provided and processed emergency assistance to international customers involved in accidents, according to insurance contract.Multilingual phone operator in English, German, Italian and Spanish.

Master In Business & Economics, Business/Managerial Economics, Honours

Honours in Statistics, International Marketing and Innovation Management.

Master In Business Administration, (Focused On: International Marketing, International Management, Competition & Strategy)

Activities and Societies: Member of MESA (Munich Erasmus Student Association) http://www.lmu-mesa.org Member of Sprachduo (Language.