Results-driven performance marketing leader with 13 years of experience in digital media strategy and activation across paid search, eCommerce, social, and programmatic media in multiple verticals (CPG, retail, automotive) including digitally native brands. Focused on using consumer insights to help brands win in a quickly evolving digital landscape and building high-performing digital teams that own the digital shelf.Skilled at tightly integrating media plans across functional teams for a seamless consumer experience.