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@principledesign.com.au
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Sash Fernando is listed as Founder & Creative Director at Principle Design and Co-Founder of Principle of Hospitality at Principle Design, a company with 11 employees, based in Collingwood, Victoria, Australia. AeroLeads shows a work email signal at principledesign.com.au and a matched LinkedIn profile for Sash Fernando.
Sash Fernando previously worked as Founder | Creative Director of Principle Design at Principle Design and Co-Founder and Creative Director at Principle Of Hospitality. Sash Fernando holds First Class Honours, Communication Design / Graphic Design from Swinburne University Of Technology.
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As founding and creative director of Principle Design, I take pride in our purpose to design with principle. We’re a multidisciplinary collective of design strategists, passionate about collaborating with like-minded professionals that aspire to be better. We create comprehensive design strategies to define your brand identity, communicate your purpose and tackle your real world problems with clarity and creativity through print, digital and signage platforms. I’m a strong believer that great design cannot happen without passion, knowledge and persistence. I continue to be inspired my formative design experience working under Milton Glaser and Michael Beirut of Pentagram design who instilled in me a deep-seated value for designing with purpose. I established Principle Design to be able to practice and honour my value of quality design. Our decade long history has resulted in exposure to an array of clients ranging from local not for profits, to global corporations, as well community institutions in health and education and extensive experience within the creative industry. The diversity of our clients allows us to learn, innovate and engage with the complexity of such varied experiences that continue enrich our practice. I value authentic relationships with my clients and continually seek to expand my network of inspiring, genuine and uplifting collaborators. My commitment to align with like-minded, principled organisations is evidenced through my ongoing involvement with Arts Education Victoria where I serve as a board member. I invest time, energy and passion into my clients work to solve their complex communication problems through memorable, considered and lasting design. If you’re doing work that matters, I want to work with you; this is what energises me and fuels my passion for innovation and enacting change through good design. Reach out if you would like to discuss your brand or your ambitions- my door is always open.
Listed skills include Graphic Design, Corporate Identity, Logo Design, Art Direction, and 15 others.
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Collingwood Melbourne
I am the Founding Director of Principle Design, a full service creative studio based in Collingwood specialising in brand strategy, wayfinding strategy and digital and print design across all platforms and media. We work across the built environment, education, healthcare, hospitality, corporate and not-for-profit sectors. Our mission is to collaborate.
Melbourne, Australia
Greater New York City Area
Other employees you can reach at principledesign.com.au. View company contacts for 11 employees →
Hakim Bogarts
Colleague at Principle Design
Melbourne, Victoria, Australia, Australia
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MR
Molly Ryder
Colleague at Principle Design
Melbourne, Victoria, Australia, Australia
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DE
Daniel Edmonds
Colleague at Principle Design
Greater Melbourne Area, Australia
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LP
Lachie Pern
Colleague at Principle Design
Melbourne, Victoria, Australia, Australia
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TC
Trish Cox
Colleague at Principle Design
Melbourne, Victoria, Australia, Australia
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Quick answers generated from the profile data available on this page.
Sash Fernando works for Principle Design.
Sash Fernando is listed as Founder & Creative Director at Principle Design and Co-Founder of Principle of Hospitality at Principle Design.
AeroLeads has found 1 work email signal at @principledesign.com.au for Sash Fernando at Principle Design.
Sash Fernando is based in Collingwood, Victoria, Australia while working with Principle Design.
Sash Fernando has worked for Principle Design, Principle Of Hospitality, Art Education Victoria, Hofstede Design + Development, and Pentagram Design.
Sash Fernando's colleagues at Principle Design include Hakim Bogarts, Molly Ryder, Daniel Edmonds, Lachie Pern, and Trish Cox.
You can use AeroLeads to view verified contact signals for Sash Fernando at Principle Design, including work email, phone, and LinkedIn data when available.
Sash Fernando holds First Class Honours, Communication Design / Graphic Design from Swinburne University Of Technology.
Sash Fernando is listed with skills including Graphic Design, Corporate Identity, Logo Design, Art Direction, Brochures, Concept Development, Communication Design, and Creative Direction.
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