Saumya Arora Email and Phone Number
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With over four years of experience in product marketing, I have developed and executed successful go-to-market strategies in the AI, FinTech, and HealthTech domains. I specialize in market and competitive intelligence for B2B SaaS companies.In previous roles, I launched a scalable market intelligence engine that delivered insights to the entire organization on the latest competitive moves, customer needs, and market trends. I also developed GTM for new segments and solutions, created compelling positioning and messaging, crafted competitive response strategies, and developed sales enablement resources to drive revenue. I am passionate, curious, and empathetic, and I bring this perspective to every challenge I face. I am always eager to learn new skills, explore new markets, and connect with new people. To reach out, you can contact me at: saumya.arora@mail.mcgill.ca.
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Product Marketing ManagerFacilityos (Formerly Ilobby)Toronto, On, Ca -
Product Marketing Manager, Market & Competitive IntelligenceCaseware Nov 2022 - Mar 2024Toronto, Ontario, Canada -
Product Marketing ManagerHinge Health 2021 - 2022Hinge Health acquired wrnch in October 2021. As Product Marketing Manager, I• Launched a scalable market intelligence engine to gather insights from internal and external sources and ensure the entire organization is up-to-date on the latest competitive moves, customer insights, and market trends.• Crafted competitive response strategies to inform GTM planning and arm sales with effective messaging.• Developed GTM for new segments and solutions including creating personas, messaging, and enablement materials.• Authored monthly reports analyzing and synthesizing market insights for executive leadership, product, and commercial teams to help prioritize market opportunities through data analysis and customer validation. -
Product Marketing ManagerWrnch Jun 2020 - Oct 2021Montreal, Quebec, CanadaAs Marketing Manager at wrnch, an AI software start-up, I• Drove go-to-market for new product launches by identifying business needs, customer problems, how our products solved these problems and the benefits received to differentiate from competitors.• Developing positioning and messaging documents and analyzed industry trends and competitive marketing to position company and guide the naming of products. • Led content creation in support of product launches and other marketing campaigns, including Web and app store copy, press releases, social media content, email communications, and video scripts.wrnch was acquired by Hinge Health in October 2021. -
Marketing ManagerOsho International Foundation Aug 2017 - Jun 2019Pune Area, India• Restructured the web development process and saved significant cost by moving to an in-house Content Management System. • Redesigned multiple websites including user interface, branding, site structure, and overall user experience.
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Marketing SpecialistOsho International Foundation Sep 2016 - Aug 2017Pune Area, India• Ran a marketing campaign that increased traffic to the promoted webpage by 24% in daily visits. • Managed multiple OSHO International Facebook pages with a cumulative audience of over 4 million, as well as their Instagram and Twitter accounts. • Created consistent branding across the 22 OSHO Facebook accounts in different languages by coordinating all the editors across the globe. • Planned and executed several Facebook Live Events – cumulatively the live videos have over 700,000 views
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Project ManagerMultimedia App Project Dec 2017 - Dec 2018Project Manager for a Multimedia App being built in iOS & native Android• Using Agile Development and daily scrum calls to track continual progress• Coordinating the activities of the development, content creation, video encoding, encryption, and design teams • Ensuring technical specifications are well defined, delivery schedules are met, and testing is completed
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Marketing InternTyphoo Tea Ltd Jun 2015 - Aug 2015Liverpool, United Kingdom• Identified a market opportunity and created a product that will increase market share • Built the design and assessed the price for the new product based on the competitive landscape• Demonstrated the need for the product and presented a launch plan to the CEO and Marketing Executives • Created a social media strategy for the company that increased their digital presence • Increased engagement on social media platforms by 4% and people reached by 15%
Saumya Arora Skills
Saumya Arora Education Details
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Marketing, Business Analytics
Frequently Asked Questions about Saumya Arora
What company does Saumya Arora work for?
Saumya Arora works for Facilityos (Formerly Ilobby)
What is Saumya Arora's role at the current company?
Saumya Arora's current role is Product Marketing Manager.
What is Saumya Arora's email address?
Saumya Arora's email address is sa****@****lth.com
What is Saumya Arora's direct phone number?
Saumya Arora's direct phone number is +167870*****
What schools did Saumya Arora attend?
Saumya Arora attended Mcgill University - Desautels Faculty Of Management, Emory University - Goizueta Business School.
What are some of Saumya Arora's interests?
Saumya Arora has interest in Civil Rights And Social Action, Animal Welfare, Human Rights.
What skills is Saumya Arora known for?
Saumya Arora has skills like Microsoft Office, Leadership, Marketing, Social Media Marketing, Communication, Creative Writing, Marketing Communications, Powerpoint, Java, Community Outreach, Microsoft Excel, Stata.
Not the Saumya Arora you were looking for?
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Saumya Arora
New York, Ny2yahoo.com, gmail.com -
1eukconsulting.com
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Saumya Arora
San Francisco Bay Area5cvshealth.com, health.ny.gov, ny.gov, ny.gov, nems.org -
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