Shannon Bradley Email & Phone Number

New York, United States

New York City Metropolitan Area

Greater New York City Area

• Manages release process for both physical (CD/Vinyl) and digital (Audio/Video) products at all retailers for multiple campaigns simultaneously
• Provides digital strategy support on all projects including scheduling social media posts and managing digital advertising campaigns with select digital agencies
• Publishes content to all social media channels as well as the company’s Website via wordpress
• Spearheads all asset collection and archival efforts of audio/artwork/video and product metadata
• Hires, on boards and manages all company interns
• Sends weekly updates to internal teams regarding all active campaign progress

Greater New York City Area

• Facilitated the set up of all audio and video products to go live at digital partners for multiplecampaigns simultaneously
• Spearheaded all asset collection and archival efforts of audio/artwork/video and product metadata
• Managed and maintained relationships with digital accounts to execute marketing opportunities and ensure product placement in store upon release
• Sent weekly updates to internal teams regarding all active campaign progress
• Album Campaigns: CHVRCHES “Love Is Dead”, Mumford & Sons “Delta”, Two Door Cinema Club “False Alarm”, Jade Bird “Jade Bird”, The Strumbellas “Rattlesnake” AURORA “A Different Kind Of Human (Step II)” and more
• Special Projects: Facilitated the transition of all digital and physical products (1000+ in total) to a new distributor.

New York, NY

• Temporary 3 Month Position*
• Research music metadata for projects pertaining to rights management and product development of YouTube Music platforms
• Manually organize and enter data into internal content management systems
• Use internal data management tools to maintain and update music asset database
• Verify issues based on other peoples work
• Weekly QA Score of 100% with 0% error

Greater New York City Area

• Conducted strategic press research, compiling press clippings and building targeted media lists, to create individualized press campaigns for each client
• Fielded media requests and updated client press reports
• Drafted media correspondence, media pitches, media requests and press releases

Syracuse, NY

• Independently managed three to five marketing campaigns per project cycle, using strategic timelines for dropping social media content and dispersing merchandise
• Built partnerships with the business community surrounding Syracuse University to display merchanidise and further project goals
• Submitted bi-weekly progress reports for management by detailing all marketing efforts

Remote, New York City

• Conducted weekly talent research using social media like YouTube, Instagram, and Facebook
• Pitched talented and social media-friendly artists to management
• Submitted all pitches using Microsoft Excel formatted to management standards

Syracuse University

• Marketed verge campus artists, and brands across Syracuse University's campus.
• Created partnerships with other organizations to further Verge Campus' presence on campus.
• Worked with Editor in Chief and Director of Marketing to facilitate the implementation of campaigns and social media engagement, as well as readership goals and social media following.