As Marketing Manager I oversaw all of the marketing communications for a rapidly growing online business. My areas of focus included PPC advertising, lead generation, content generation, and tradeshow management. I communicated with vendors, clients and coworkers on daily basis. I exercised copywriting, graphic design, project management, and resource management to ensure that projects were always seen through to fruition. I also facilitated major speaking engagements such as webinars and… Show more As Marketing Manager I oversaw all of the marketing communications for a rapidly growing online business. My areas of focus included PPC advertising, lead generation, content generation, and tradeshow management. I communicated with vendors, clients and coworkers on daily basis. I exercised copywriting, graphic design, project management, and resource management to ensure that projects were always seen through to fruition. I also facilitated major speaking engagements such as webinars and keynote presentations for live events. I utilized my design and communication skills to ensure the quality of everything I managed. Show less

In this role I worked to achieve the success of client e-mail promotions, webcasts, lead generation, and custom programs. I successfully executed an array of marketing campaigns by working directly with clients, sales, ad coordinators, production and strategic content teams. My duties included finalizing client e-mails, landing pages, audience segmentation and targeting. I assisted in measuring campaign success by pulling and analyzing lead reports and email/web performance reports. I assisted… Show more In this role I worked to achieve the success of client e-mail promotions, webcasts, lead generation, and custom programs. I successfully executed an array of marketing campaigns by working directly with clients, sales, ad coordinators, production and strategic content teams. My duties included finalizing client e-mails, landing pages, audience segmentation and targeting. I assisted in measuring campaign success by pulling and analyzing lead reports and email/web performance reports. I assisted in overseeing the transition from an email deployment platform to a marketing automation-based system. Show less

As a Client Marketing Specialist I worked to implement strategy for client marketing activities through the production process. I utilized and integrated marketing best practices by offering suggestions for improvement, copywriting, and finalizing client materials. I also took on a large role in the development and integration of a new lead generation program within the company.

In this role I helped to assist in the production process of a comprehensive email marketing strategy for a large collection of brands while assisting with e-marketing reporting. My tasks included testing/deploying marketing emails, list management, enforcing best practices and client coordination.

At Holland I worked independently and with colleagues inside and outside of the agency to execute creative work for a number of clients. My duties included web development and design, social media marketing, email marketing, brand development and print design/production.

At ADCLUB Cincinnati (now AAF Cincinnati) I worked closely with members of the local advertising community to help run a successful non-profit organization that has existed since 1904. My daily tasks included website maintenance, email marketing, list management, invitation design and event planning.