Scott Kennedy Email and Phone Number
amsterdam, noord-holland, netherlands
Scott Kennedy's Location
London, England, United Kingdom, United Kingdom
Scott Kennedy's Contact Details
Scott Kennedy work email
- Valid
- Valid
- Valid
Scott Kennedy personal email
n/a
About Scott Kennedy
A dedicated and strategically-minded marketing lead, with experience leading global and national brands across a number of years, a large number of markets and a wide range of channels including advertising, social, PR, retail, digital and CRM.
Scott Kennedy's Current Company Details
Vanmoof
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CMO at VanMoof
amsterdam, noord-holland, netherlands
- Website:
- vanmoof.com
- Employees:
- 258
Scott Kennedy Work Experience Details
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Chief Marketing OfficerVanmoof Nov 2023 - PresentAmsterdam, North Holland, NetherlandsWorking with new owners McLaren Applied, alongside the CEO, CFO and COO to lead a team of marketing, PR, CRM, UX, media, growth, production, design and creative specialists in Amsterdam and London to rebuild the VanMoof brand and company, bringing in a new strategy and business model to lead the micro-mobility sector.
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Managing PartnerVccp Jul 2023 - Nov 2023London, England, United KingdomManaging Partner at London's biggest creative agency and Campaign’s ‘Global Integrated Agency of the Year’ and ‘Global Independent Agency of the Year’, running the LinkedIn brand and social accounts - leading their brand campaigns, partnership campaigns and always on social content across Twitter, LinkedIn and TikTok - as well as leading ways of working across five offices (London, Prague, Singapore, Shanghai and New York). -
Business DirectorVccp Sep 2021 - Jun 2023LondonBusiness Director, leading the International Social and brand work for LinkedIn and leading cross functional teams from offices based in New York, Singapore, Shanghai, Prague and London. LinkedIn work includes leading their social first and integrated campaigns, including the International brand campaign #FindYourSpace, the UK partnership with the Inside Out Charity to create the UK's first fashion brand made by ex-offenders, their International Women's Day campaign to normalise Flexible working for all (#FlexibleIs) and launching them on Tik Tok with The Teammates, a collective of 8 creators creating monthly relevant content designed to make the brand more relevant to gen z.
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Business Director & Head Of Digital IntegrationVccp Sep 2019 - Sep 2021London, United KingdomBusiness Director, leading the McLaren Automotive global account, developing their key product launches, and the Transport for London account, leading their comms and behaviour change campaigns. Lead the successful retention of the TfL account following their statuary pitch review and following 'Bike it. Walk it' campaign to get more Londoners walking and cycling and the ‘Welcome back' campaign, encouraging Londoners back into the city and onto public transport post-Covid, their biggest campaign since the 2012 Olympics.Also had the role of Head of Digital Integration, responsible for the agency relationships with the key tech platforms (Google, Facebook, Amazon, Twitter and Snapchat) and generating more digital work for our main clients.
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Business DirectorVccp Jan 2018 - Sep 2019Business Director leading the Canon EMEA account, developing the new 'Live for the story' positioning and leading cross-discipline teams covering advertising, customer experience, CRM, PR, social, retail and B2B. Also leading the Royal London UK brand through the launch of the ‘Determination since 1862’ positioning and resulting brand campaignsKey campaigns included the 2019 summer campaign 'What's you Next first?', the 2019 Rugby World Cup partnership 'History in the Taking' and the defining of their core consumer segments and the customer engagement strategy, comms and value propositions to target them throughout their camera journey and cross sell them more products.
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Senior Account DirectorVccp Jan 2014 - Feb 2018London, United KingdomLeading the Hagerty UK, DNRC UK and Unilever Foods accounts for ‘Campaign Magazine’s Advertising Agency of the Year 2013.'Report directly to the Group Managing Director and responsible for an account team of five.Leading the first ever global advertising campaign for the Unilever Food Solutions and steering all 70 countries through its planning, implementation and evaluation. Following up with the strategic and creative development of the Unilever Food Solutions Masterbrand globally, working with the marketing teams of Hellmann’s, Knorr, Lipton and Carte d’Or.
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Account DirectorVccp Kin Mar 2013 - Jan 2014London, United KingdomAccount Director at VCCP Kin, the social media arm of the ‘Internet Advertising Bureau’s Creative Agency of the Year 2013.' Directed the Coors Light and O2 social media accounts and advising both clients and agency partners on the use of social media in campaigns, reporting directly to the Managing Director.Leading the O2 Be More Dog social media launch, distributing pre-planned and reactive content through Twitter, YouTube, Snap Chat, Vine and Facebook – winning a ‘2013 Shorty Global Award for Best Use of Social Media in Telecommunications.’Heading up the successful pitch wins for the Coors Light and easyJet social media accounts and their integration into the agency.
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Account DirectorMultiply Uk Jan 2012 - Mar 2013London, United KingdomAccount Director, leading a range of accounts and new business wins for newly formed London office of 'MIN's UK integrated agency of the year' with team of 2 x Account Managers and 2 x Account Executives.Clients: Amoy, AG Barr, Case-Mate, Heinz, Quidco and Seriously StrongDisciplines: advertising (TV, radio, online, outdoor and print), brand positioning, experiential, digital (website design), promotional, shopper marketing and celebrity endorsement. -
Senior Account ManagerMultiply Jan 2008 - Jan 2012Edinburgh, United KingdomHandling accounts for a range of alcohol, FMCG and consumer pharmaceutical accounts for ‘The MIN’s UK Integrated Agency of the Year 2011.’ Responsibilities include idea generating, planning, managing, budgeting and forecasting for all campaigns, reporting directly to the Managing Director and responsible for a Senior Account Executive and an Account ExecutiveClient list: Absolut, Canvas Holidays, Case-Mate, Dettol, Gaviscon, Galloway, Highland Park, The Macallan, Orkney Cheddar, Pilsner Urquell, Quidco, Remy Martin, Senokot, Seriously Strong, Singha and Spire Hospitals.Marketing disciplines covered: advertising (TV, outdoor, radio, web and print), experiential, DM, guidelines production, internal communications, POS design, PR, product design, sales promotion and website design
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Development OfficerSaskatchewan Rugby Union Apr 2006 - Sep 2006Saskatchewan, CanadaShort-term contract to build awareness and reach of rugby throughout the Saskatchewan region of Canada, through promoting the region sides match days, arranging out-of-game match-day experiences and the organisation, sponsorship generation and promotion of schools' programme and children's sports camps.
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Marketing CoordinatorSurvival-One Jul 2003 - Jun 2004Aberdeen, United KingdomFull-time placement within the marketing team of the worlds leading provider of survival suits and support to the oil and gas industry, military, marine, aerospace and homeland security markets.Responsible for small/medium sized clients and working directly with the MD on larger contracts. Met, negotiated and presented design proposals to top military personnel, helping win the historically elusive and significant RAF and Royal Navy contracts.
Scott Kennedy Skills
Marketing
Advertising
Relationship Marketing
Internal Communications
Public Relations
Digital Marketing
Fmcg
Project Planning
Media Planning
Management
Integrated Marketing
Social Media
Brand Development
Digital Strategy
Strategy
Account Management
Business Strategy
Email Marketing
Hip Hop Dance
Marketing Strategy
Online Advertising
Social Media Marketing
Scott Kennedy Education Details
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Award -
Business Studies -
George Watson'S CollegeHistory, English, Business Management, Graphic Communication, Chemistry, French
Frequently Asked Questions about Scott Kennedy
What company does Scott Kennedy work for?
Scott Kennedy works for Vanmoof
What is Scott Kennedy's role at the current company?
Scott Kennedy's current role is CMO at VanMoof.
What is Scott Kennedy's email address?
Scott Kennedy's email address is sc****@****yuk.com
What schools did Scott Kennedy attend?
Scott Kennedy attended Google Mobile Academy, The Robert Gordon University, George Watson's College.
What are some of Scott Kennedy's interests?
Scott Kennedy has interest in Rugby, Sports, Football.
What skills is Scott Kennedy known for?
Scott Kennedy has skills like Marketing, Advertising, Relationship Marketing, Internal Communications, Public Relations, Digital Marketing, Fmcg, Project Planning, Media Planning, Management, Integrated Marketing, Social Media.
Who are Scott Kennedy's colleagues?
Scott Kennedy's colleagues are Kosta Nikiforidis, Grant L., Frederik Hein, Ginger Lin, Akeem Phipps, Juliet Douglas, Vanmoof-Usa Vanmoof-Usa.
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Scott Kennedy
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Scott Kennedy
United Kingdom9gmail.com, mainelectricsupply.com, gmail.com, gmail.com, swinton.co.uk, reassured.co.uk, ardonagh.com, siemens.com, hsbc.com4 +134594XXXXX
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