Principal, Abx Manager
CurrentResponsible for working cross-functionally to design and deliver strategic, targeted, and insight-led marketing programs to Enterprise segment companies.
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@appirio.com
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2 phones found area 215 and 531
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LinkedIn matched
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Scott O'Connell is listed as Principal ABX Manager, 6Sense at 6sense, a company with 284 employees, based in Conshohocken, Pennsylvania, United States. AeroLeads shows a work email signal at appirio.com, phone signal with area code 215, 531, and a matched LinkedIn profile for Scott O'Connell.
Scott O'Connell previously worked as Principal, ABX Manager at 6Sense and Product Marketing Manager at Zennify. Scott O'Connell holds Master Of Business Administration (M.B.A.), Management, Marketing from Philadelphia University.
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VALUE PROPOSITION► I deliver solid results in marketing, with experience in the execution of strategies that increase revenue, customer engagement and competitive differentiation for major organizations.► My success is driven by my ability to oversee teams and build strong partnerships with sales stakeholders.SUMMARY► Committed and successful marketing executive possessing a winning blend of business expertise, skill in building brand awareness, and practical experience in digital solutions.► Leverages a unique mix of strategic and analytical expertise, consistently exceeding performance goals by aligning talent and effort with organizational objectives. LEADERSHIP HIGHLIGHTS★ With Appirio, oversees Go to Market initiatives in the Health and Life Sciences business unit, delivering over $73M in pipeline opportunities for FY2021.★ Led initiatives that have influenced over $19M in the sales pipeline for FY2021, representing a 14.8% increase over the prior year.★ In a prior role with Cigna, led marketing to promote the Dental brand, leading to a 17% increase in Dental memberships over three years, directing marketing projects that garnered over 1.3 million brand impressions and over 750,000 unique individuals.☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲Specialties: Marketing, Salesforce Marketing, Product Marketing, Strategic Planning, Campaign Analysis, Go to Market Strategy, Digital Marketing, Team Leadership, Revenue Growth, Thought Leadership, Project Management
Listed skills include Product Management, Marketing Strategy, Sem, Lead Generation, and 16 others.
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United States
Responsible for working cross-functionally to design and deliver strategic, targeted, and insight-led marketing programs to Enterprise segment companies.
Greater Philadelphia Area
★ Directs marketing strategy and outbound marketing execution for multiple sectors within the Wipro Salesforce Practice division of the company. Currently manages global GTM Team as well as offshore marketing resources.★ Executed over two dozen marketing campaigns and activations that have led to more than $73M in pipeline opportunities for FY2021..
Greater Philadelphia Area
★ Developed an annual strategic marketing plan to promote the company’s Dental brand, securing a 17% increase in Dental memberships over three years.★ Planned and executed marketing projects that garnered over 1.3 million brand impressions and over 750,000 unique individuals.★ Led journey mapping initiatives to identify ways to improve the overall customer.
King Of Prussia, PA
★ Retained and promoted following the rebranding of the company from YellowBook to Hibu.★ Served as a liaison between Product Management, Sales Enablement, and vendors to achieve Go to Market goals.★ Used analytics, market trends, user feedback, advertiser/sales needs, and competitive intelligence to track product performance and execute strategic.
King Of Prussia, PA
★ Led projects to grow the Digital Business Unit, promoting a line of SEO and SEM services, online virtual tours, and reputation management resources.★ Engaged with Sales Management, IT, Product Marketing, UX, Sales Enablement, Creative and Training to support Presence products throughout their life cycles.☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲ABOUT.
Other employees you can reach at 6sense.com. View company contacts for 284 employees →
Viet-Son V.
Colleague at 6SenseSan Jose, California, United States, United States
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NN
Nancy N.
Colleague at 6SenseSan Jose, California, United States, United States
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AG
Ankit Goyal
Colleague at 6SenseJaipur, Rajasthan, India, India
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VS
Vishnu Shankat
Colleague at 6SenseChennai, Tamil Nadu, India, India
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VK
Vikash Kumar
Colleague at 6SenseBengaluru, Karnataka, India, India
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EH
Elleyt Hari, Mba
Colleague at 6SenseAustin, Texas, United States, United States
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WB
Will Bullen-Smith
Colleague at 6SenseCambridge, England, United Kingdom, United Kingdom
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AR
Anuroop Raj
Colleague at 6SenseNew Delhi, Delhi, India, India
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SS
Sri Sabarish
Colleague at 6SenseTirupati Urban, Andhra Pradesh, India, India
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MM
Matt Morris
Colleague at 6SenseWashington, Pennsylvania, United States, United States
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Activities and Societies: Theta Chi National Fraternity
Quick answers generated from the profile data available on this page.
Scott O'Connell works for 6sense.
Scott O'Connell is listed as Principal ABX Manager, 6Sense at 6sense.
AeroLeads has found 1 work email signal at @appirio.com for Scott O'Connell at 6sense.
AeroLeads has found 2 phone signal(s) with area code 215, 531 for Scott O'Connell at 6sense.
Scott O'Connell is based in Conshohocken, Pennsylvania, United States while working with 6sense.
Scott O'Connell has worked for 6Sense, Zennify, Wipro, Formerly Appirio, Cigna, and Hibu - Formerly Yellowbook.
Scott O'Connell's colleagues at 6sense include Viet-Son V., Nancy N., Ankit Goyal, Vishnu Shankat, and Vikash Kumar.
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Scott O'Connell holds Master Of Business Administration (M.B.A.), Management, Marketing from Philadelphia University.
Scott O'Connell is listed with skills including Product Management, Marketing Strategy, Sem, Lead Generation, B2B, Seo, Go To Market Strategy, and Marketing.
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