Scott Patricki Email & Phone Number

Scottsdale, Az

Manage and lead a department consisting of five Category Managers and two Category Analysts that support field sales across the Grocery / Drug / Mass / Club classes of trade.Positioned as a dynamic thought leader within the company providing advanced category and shopper insight analytics and applications thought leadership on high profile business building retail customer initiatives across all large to mid-size retailers across the Grocery / Drug / Mass / Club classes of trade.Functional expert in the area of Category Management best practices and leveraging diverse quantitative and qualitative data sources to develop customer level strategic and tactical go-to-market business development plans and solutions.Co-lead in the architectural development of the company's annual Vita Shopper shopper insights survey and insights activation deliverable for the Grocery / Drug / Mass / Club classes of trade. Directed and led a diverse cross functional team in the development of the corporate customer value proposition for the company that has been positioned as a core foundational platform for significantly elevating the strategic relationship / partnership with the companies top retail customers.

Scottsdale, Az

Responsible for servicing Dial senior management personnel in the Sales and Sales Planning departments, providing advanced analytical thought leadership to them to identify key business issues with the 4P's and formulating shopper based activation solutions to address these business issues.Served as the primary point person in the company for developing and presenting advanced analytical fact based sales presentations to Dial's top ten largest retail customers on the Laundry, Air Freshener, Soap and Canned Meat categories. Actively involved in managing the relationship with the syndicated data supplier relative to negotiating and managing a $1.9 million key account data budget, addressing syndicated data quality issues and collaboratively working with the data supplier to develop innovative syndicated data solutions to address Dial's business issues across all functional departments.Managed a staff of two Category Management Analysts.

Scottsdale, Az

Managed a $29 million promotion trade budget on the Renuzit Air Freshener brand for the West, Mid-West, Southern and Kmart/Fleming/Supervalu operating divisions.Responsible for working collaboratively with field sales and marketing to develop consumption driven business plans that deliver the Renuzit business units quarterly revenue and profit goals.Heavily involved in the financial analysis process and evaluating the return on trade dollar invested and the affect to consumption and associated change in market share performance.Conducted pre and post promotion analysis and household panel data market research for marketing to facilitate and enable the process of developing new go-to-market strategies and tactics for the Renuzit brand at the largest retail customers within each sales operating division.

Tucson, Arizona Area

Had dual responsibility for managing a staff of two business analysts as head of the Business Analysis / Market Research department as well as managing a sales division and broker network.Utlized Nielsen scan and household panel data, Kmart PIN, Walmart Retail Link, and internal shipment data to develop fact based sales presentations for the Sales department.Actively involved in delivering top-to-top new business development presentations with the CEO and CFO to the companies top ten retail customers management teams.Responsible for managing a sales budget and all aspects of the account management process on the Lisa Frank product portfolio at K-Mart, Walgreens, Eckerd, Toys R' Us and Michael's Crafts.Manage and direct multiple hard-line broker organizations aligned with servicing the primary retail customers for the company.

Phoenix, Az

Worked on-site at the Dial Corp., managing a $3.4 million syndicated data contract and a team of four full-time on-site consultants that serviced the four Dial Corp. divisional sales offices.Developed and presented issue specific corporate quarterly reviews to Dial's executive leadership team.Provided advanced syndicated data analysis and consultation to senior management in the Sales, Customer Marketing and Category Management departments.Responsible for training and developing the Dial Sales, Customer Marketing and Category Management departments personnel on the IRI software and the analytical applications and methodologies of the syndicated data to address a variety of business issues involving the 4P's.

Chicago, Il

Area Manager - Managed a $25 million direct account headquarter business unit in Chicago that was comprised of Dominick's, OMNI Superstores, Dearborn Wholesale Grocer, and Kehe Foods Distributor. Responsible for managing all facets of the account management processDuring this time at Quaker, I became the first ever two-time and three-time recipient among field sales employees of the prestigious annual Winners Circle Award, awarded to top performing employees in the company that delivered break-through results in driving sales and profit for the company.

Phoenix, Arizona Area

Sales Representitive - Managed and serviced a 200+ chain / independent retail store territory across the state of Arizona with responsibility for actively managing and developing Quakers share of shelf space, and selling displays and circular ads on the Quaker breakfast foods portfolio across five categories.Customer Manager - Managed the Quaker breakfast foods portfoilo in a $12 million direct account headquarter business unit in Arizona comprised of Fry's Food Stores, Bashas Markets and Mega Warehouse Foods. Responsible for managing all facets of the account management process.

Master Of Business Administration (M.B.A.), Business Administration And Management, General

Bachelor Of Science (B.S.), Marketing