Scott Sinclair Email & Phone Number

Melbourne, Victoria, Australia

Design and execute targeted, impactful campaigns and marketing strategies for OzChild’s Victoria and Queensland-based foster care, lead tenant programs, and seven specialised foster care programs (Treatment Foster Care Oregon) spanning three states with expertise in digital campaign management, marketing automation, social media marketing, and paid advertising.Utilising Dynamics 365 combined with Power Automate and Customer Voice, I create tailored customer journeys for people enquiring about foster care. The goal is to ensure the user's journey is a more personalised experience throughout their recruitment process.

Melbourne, Australia

My role involves leading the planning, delivery, and implementation of innovative marketing initiatives and campaigns to attract compassionate individuals to become foster carers. From developing compelling marketing campaigns that tug at heartstrings to coordinating outreach events, I thrive in a resource-constrained environment, creatively stretching every dollar to maximise impact.

Melbourne, Victoria, Australia

Using Agile project management to facilitate the collaboration between leadership and team players. Run Agile ceremonies - daily stand-ups, deep dives, estimations, sprint planning meetings and retrospectives.Generating user stories, ensuring all essential information is included and prioritised into relevant epics and sprints. Maintain and prioritise backlog stories and come together with key stakeholders to improve and break down more significant user stories, estimate backlog items and add acceptance criteria.

Melbourne, Australia

Manage project life cycle for above and below-the-line marketing campaigns, including digital activities and content. Key responsibilities involved project scoping, preparing campaign briefs, allocating resources, budgeting, tracking performance/deliverables and reporting on results.Liaise with external agencies to implement national marketing activities across multiple channels (local and national TV, radio, SEO, SEM and digital advertising). Work collaboratively with the marketing manager to create and deliver strategic marketing and brand plans. Ensure effective execution of all marketing activities, including national advertising, POS, merchandising, in-club execution, public relations, SEO & SEM and digital platforms.Produce post-campaign and analytical data analysis reports on all national marketing campaigns and present findings to internal and external stakeholders.Leading negotiations with external stakeholders to develop long-term corporate partnerships and sponsorships.

Human Centred Design

Human-centred design is a problem-solving approach that revolves around empathising with end-users, understanding their needs.

Agile Project Management - Practitioner, Project Management, Pass

Certificate Iv Commercial Cookery & Business Management, Patisserie

Diploma Business Management, Business Administration And Management, General