Circulation Director
Current-Strategic planning for three consumer publications and merchandise business. This includes subscription modeling and analysis of all promotional efforts including direct mail, customer retention, A/B testing, catalog mailing, email and digital marketing. -Budget planning for three consumer publications and merchandise business. This includes creation, management review and approval, monthly tracking, and in-year adjustments. -Management of in-house customer service staff of five. Handle day-to-day operations, product policy, complaint resolution. Handle all hiring and staff development.-Manage marketing staff of four. Providing staff will the reporting and analytical tools to make sound decisions and inform promotional plans. Identifying KPI and incorporating them into decision making. -Manage all retail newsstand operations. This includes all sales analysis, vendor contracts, and print order creation. -Handle all magazine manufacturing and merchandise product procurement. Contract negotiation and analysis, monthly print orders, paper management & product design work.-Oversee all in-house fulfillment operations for subscription and merchandise products. This includes ecommerce, monthly schedules, inventory management, financial reconciliations & postal permits/fees.
