Scott Wilder Email & Phone Number

Plantation, Florida, US

Beaverton, OR, US

• Led the North America (NA) Brand Initiatives team as Program Manager, overseeing key brandcampaigns such as the '24 Paris Olympics journey and LeBron vs. Father Time.
• Synthesized information and guidance from global brand counterparts, effectively communicated keypriorities and updates in large meetings and via email to NA cross -functional teams to ensure alignmentand execution of.
• Led a cross-functional team of Program Managers for the Olympics, providing up -to-date information onbrand priorities, process development, critical project dates, and budget management.
• Implemented organizational tools to streamline workflows, enhance communication, and foster collaboration across cross-functional teams.
• Developed processes within a complex, matrixed organization where multiple teams led workstreamsaligned with brand objectives.
• Created detailed workback schedules, ensuring on-time achievement of key project milestones to meetcritical deadlines.

Beaverton, OR, US

Portland, OR, US

• Agency lead and primary point of contact for Corporate Marketing & Channel Partner groups at Intel®
• Partner with client to establish critical marketing KPIs to measure success
• Collaborate with clients and internal agency teams to develop and execute strategic marketing campaigns across various channels including, digital, social, broadcast, and print mediums
• Regularly review campaign performance and metrics to understand trends and make actionable recommendations
• Client brand steward, ensuring that work is on brand and high quality
• Experience managing multiple stakeholders and distilling feedback into tangible actions for internal team members

Portland, OR, US

• Create strategic marketing campaigns (email, PPC, social media, etc.) focused on driving qualified web traffic and online conversions for e-commerce clients as well as marketing campaigns dedicated to boosting in-store.
• Establish critical marketing KPIs to measure success
• Regularly review data to understand trends and make actionable recommendations
• Develop ongoing monthly email marketing promotions in Mailchimp and Campaign Monitor to drive website traffic and sales
• Oversee organic social media campaigns, including collaborating with the creative department to develop content as well as social media influencers to build audiences on Facebook, Instagram, and Twitter
• Ensure work is always on-brand, accurate, and high-quality

Portland, OR, US

• Worked with the Project Management team to ensure projects were completed to client standards while being on time and within budget
• Ran morning production meetings which were used to break down long-term projects into daily action items for the production team
• Worked with digital department to strategize and build PPC campaigns for clients
• Analyzed digital campaign results through Google Analytics, Google AdWords, and Facebook to make informed decisions

Portland, OR, US

• Assisted the digital team with PPC strategy for Search and Display campaigns
• Conducted market analysis to help direct brand development for a large commercial property group
• Played a key role in the production of the inaugural Snowvana Festival held at the Memorial Coliseum
• Hired as a full-time employee upon completion of the internship