Scott G. Email & Phone Number

Richmond, Virginia, United States

Set product vision and lead road mapping, goal setting, requirements, project execution, and roll-out strategy in close partnership the marketing team and other internal clients. Technical owner in partnership with internal and external technical engineering on Marketing Technology Solutions.

Richmond, Va

Lead digital product manager responsible for the integration continuous improvement of 24 global websites in 10 different languages using Adobe Experience Manager. Partnered with global cross-functional teams from marketing, product management, communications, digital, IT and off-shore developers to define the strategic roadmap for our web services and to deliver ongoing enhancements. Led two off-shore development teams using agile methodologies to deliver website enhancements. Partnered with the IT and business product management teams to integrate Informatica's product information management (PIM) system into global product websites and related document generation tools. Provided strategic recommendations using data from Adobe Analytics and Eloqua marketing automation services.

Richmond, Va

Led the portfolio of digital projects at this full-service marketing communications and advertising agency which included clients from multiple Fortune 500 companies. Partnered with clients and account managers to develop strategic direction for leveraging digital services. Managed large website and mobile web application implementations and development/deployment of email campaigns for multiple large clients. Developed project estimates and wrote statements of work for new project proposals. Managed internal and contract project team members and schedules that typically included copy writing, graphic design, systems analysis, development, testing and implementation.

Midlothian, Virginia Area

Started digital marketing consulting company; provided broad range of services to small-/medium-sized companies. Provided social media marketing, email marketing, pay-per-click advertising, search engine optimization, website design, and various related services to business owners/executives. Held responsibility for marketing, sales, consulting, and management of client projects. Worked with business owners to identify needs/uncover opportunities to enhance marketing of products/services; developed new marketing strategies to meet business objectives.• Managed off-shore development projects in India, Canada and Mexico.• Provided consulting services across broad range of industries, including real estate, residential/commercial construction services, manufacturing, transportation, and e-commerce.

Richmond, Va

Managed and implemented large, cross-functional marketing/IT projects. Implemented projects across multiple platforms, including Unisys/mainframe, midrange, call routing, voice response, database, and desktop systems. Assessed executive/senior-level client’s needs; recommended technology solutions. • Partnered with marketing, operations, and IT teams to achieve project goals.• Managed internal company resources/external vendors to implement projects.• Provided leadership/mentoring for junior-level project managers.

Richmond, Virginia Area

Managed team of systems analysts responsible for analysis/design of integrated voice/data telephony applications. Supported applications, handling more than 15,000,000 calls monthly, routing calls to 15 sites in eight cities/retrieving data from seven host systems. Performed analysis of business requirements to enhance voice response units (VRU), call routing, and CTI applications.• Collaborated with analysts on middleware team to modify/create new server APIs required for new VRU functionality.• Worked with Geotel (intelligent call routing application)/VRU developers to ensure system designs met all business requirements.• Performed effort estimates/created work schedules for new project requests.• Worked with project managers to keep projects on schedule; communicated project status.

Richmond, Virginia Area

Managed team of systems specialists analyzing/defining business requirements for all major client/server applications in risk operations, including delinquent account collections/charged off account recoveries. Supported applications, including BORIS (fraud recovery system), Falcon (fraud detection system), ROCI (credit card collections system), ROBI (aged account recoveries system), and excessive activity systems. Oversaw team developing business requirements, prioritizing enhancements, testing system changes, and implementing new releases.• Serviced client/server applications for over 1,000 end-users at four sites in three cities.• Performed analysis on projects for partial conversion of credit card collections system from two-tier application to three-tier application, using universal server APIs; led project team to implement credit card collection application at three external service provider’s sites.• Worked closely with business managers at four sites to ensure business needs met by teams supported desktop applications.

Richmond, Virginia Area

Managed team of systems specialists responsible for administering call routing parameters/producing inbound call statistics for fraud operations call center. Supported applications, including fraud recovery case management system (BORIS), fraud detection system (Falcon), Mosaix automated outbound dialer, and Nortel/Meridian Max inbound call distribution system. Served as primary business analyst for analysis, design, testing, and implementation of three-tier, image-based workflow case management application (BORIS system) used for fraud recovery operations. Acted as lead business systems analyst/liaison to external vendor/developer of BORIS system. Designated as lead analyst for initial implementation of Mosaix dialer/dialer integration with Falcon fraud detection system.• Managed systems specialist team responsible for business implementation of first Fraud VRU application in company.• Managed team of systems specialists to support all fraud applications by providing frontline production support, developing business requirements, managing testing/implementation of system enhancements

Richmond, Virginia Area

Served as primary member of business analyst team; analyzed, tested, and implemented new credit card application processing system. Implemented system replacing existing application processing system; held responsibility on critical project to help credit department reach application processing volumes necessary to support strategic growth objectives for company. Designed, implemented, and maintained all system parameters, defining application workflow/credit decisions within system. Designed, coded, and tested initial customer correspondence templates. Managed team responsible for systems support functions, including table/parameter set-up, document generation, and data entry support. Analyzed business requirements/developed system implementation strategies for new credit products.

Richmond, Virginia Area

Performed analysis of business requirements for new database/data entry systems. Programmed, tested, and implemented PC-based applications on wide area network consisting of 650 PCs. Supported users of database/word processing applications. Tested system changes, documented test results, and suggested enhancements/changes.