Do you want to be a good analyst or a great analyst?A good analyst……PROCESSES data. A good analyst collects and transforms data into complete datasets that drive analytical efforts.…ANALYZES data. A good analyst understands how data are concentrated, distributed and related and draws fact-based conclusions that support decision making.…VISUALIZES data. A good analyst uses graphical means to identify data patterns and chooses effective and simple visuals to follow findings and understand conclusions.…PRESENTS data. A good analyst knows that a great presentation informs, educates and empowers people to make better decisions.A great analyst……UNDERSTANDS business. A great analyst internalizes a company’s value proposition and focuses on how the business produces and keeps an advantage in the marketplace.…CONCEPTUALIZES value. A great analyst applies a conceptual framework to the business from acquisition to retention and all activities in between. This ensures analytical consistency, fosters confidence among teammates and maximizes business success.…DRIVES decisions. A great analyst educates stakeholders on ways to manage obstacles, identify risks and uncover opportunities that make the company better.A good analyst gives you what you NEEDA great analyst gives you what you WANTWhich one do you want to be?