Oversee the program development of a best practices afterschool program model spanning across a network of 5 Charter schools, and growing, serving over 1200 families annually. Promoted in 2019 to develop a scalable infrastructure to expand and innovative programs. Manage a $1.25M budget, operations, up to 30 employees and all aspects of grant-funded and fee-for-service after-school and summer programs while securing all School Aged Care (SAC) licenses.

Founded marketing consulting and services agency for small to large businesses ranging from non-profit to technology B2B brands. Services include: integrated awareness and demand generation campaigns, paid advertising, social media, content creation, events, marketing communications, sponsorships and partnership marketing. Clients include: TripleLift, JumpShot Inc, Revlon, Sea World, Triple 5 Soul, Redbull, Sirius Satellite Radio, TKTS, Navarre Corp, Celebrate Brooklyn/BRIC, and… Show more Founded marketing consulting and services agency for small to large businesses ranging from non-profit to technology B2B brands. Services include: integrated awareness and demand generation campaigns, paid advertising, social media, content creation, events, marketing communications, sponsorships and partnership marketing. Clients include: TripleLift, JumpShot Inc, Revlon, Sea World, Triple 5 Soul, Redbull, Sirius Satellite Radio, TKTS, Navarre Corp, Celebrate Brooklyn/BRIC, and Entertainment Industry Foundation. Some examples of our work include:• Implemented marketing campaigns (brand ambassadors, partnerships, promotions and merchandising) for Revlon Run/Walk that led to 23,450 unique website hits and over 40,000 event participants• Oversaw public relations campaigns to boost fundraising efforts to raise over $500K for various non-profits• Helped various artists and record labels segue into online record sales and promotions, e.g. SEO, iTunes, Facebook, and Sound Cloud• Launched the grass-roots launch of TKTS in the new Brooklyn location - location exceed 1st quarter revenue targets• For many clients, launched and promoted awareness and demand generation via digital marketing (promotional material creation and distribution in local retail businesses with brand ambassadors) Show less

Oversaw programs in over 30 NYC schools, created Supplement Education Services (SES) incentive packages and implemented innovative and creative marketing campaigns, increasing revenue by $2M.

Spearheaded Marcom vision for LMCC and River to River Festivals with senior leadership to align messaging with the Council’s mission, which resulted in new digital media partnerships and placements with New York Magazine and The Village Voice. Also instrumental in securing $1m in revenue from yearly gala through integrated marketing.

Pioneered the evolution of marketing campaigns for all performing arts programs, including Central Park SummerStage, Charlie Parker Jazz Festival, City Parks Concerts and City Parks Theater. This included multi-touch ROI programs to partners and sponsors including Starbucks, TimeOut New York, Kiss FM and American Airlines that spanned advertising, email campaigns, VIP event experiences, and unique merchandising.