Scott Reid Email & Phone Number

Global sales and marketing professional with broad experience creating, developing, and growing widely recognized consumer brand businesses. Success and experience creating, leading and growing large consumer-driven businesses such as Jack Daniel's Tennessee Whiskey, Gentleman Jack Rare Tennessee Whiskey, Jack Daniel's Country Cocktails, Southern Comfort, Finlandia Vodka, Fetzer Winery and Vineyards, Bolla Italian Wines, Korbel California Champagnes, and Broyhill Home Furnishings. Extensive skill set leading and guiding all aspects of brand and business marketing at the manufacturing, wholesale, and retail trade levels. Recent spirit brands developed and launched include The Fighting 69th Regiment Irish Whiskey, Rivulet Artisan Pecan Liqueur, Mako Nautical Vodka, Trinité Rums, The Big Easy Whiskey Company, The Six Mile Creek Distillery portfolio of Bourbons and Gin, and several others under NDAs.Specialties: Sales mgmt, marketing management, brand identity and equity management, strategic planning, new product development, brand commercialization, advertising development and production, retail advertising and promotions, special events, licensing, R&D, public relations, P&L management, wholesale distributor management, and advertising/promotions agency management.

Listed skills include Strategy, Forecasting, P&L Management, Marketing, and 44 others.